Marketing Analyst, Channel Programs

Chamberlain Group (CG) is a global leader in intelligent access and Blackstone portfolio company. Powered by our myQ technology we make access simple and secure for millions of homeowners businesses and communities worldwide. Our flagship brands LiftMaster and Chamberlain are found in 51 million homes and 14 million people rely on the myQ app daily.

The Channel Programs Marketing Analyst oversees planning activities and execution for the web store co-op marketing and other assigned pro channel programs to support strategic business initiatives. This role analyzes program effectiveness reports out results manages program active budgets and inventories and makes recommendations for improvements.

Essential Duties and Responsibilities

Analyze program effectiveness enhance program offerings evaluate financial impact and implement structure for program change

Oversee pro channel marketing planning activities to support strategic business initiatives and promote local activation of national marketing campaigns and promotions by actively engaging dealers to participate

Influence dealer marketing participation by recommending marketing strategies to drive sales

Lead development of dealer digital marketing programs including paid media and ensure campaigns are aligned with and positively impact strategic business objectives

Oversee integration of channel programs within the broader pro channel marketing calendar

Evaluate and revise current business processes across channel marketing programs with regular cadence to ensure program optimization

Use innovative solutions to develop a Co-Op lifecycle program and analyze long-term program impact against business objectives

Act as marketing communications expert on local / individual dealer marketing support and execution

Lead development of content relevant to a dealers business and lead initiatives with creative agency to develop effective dealer advertising materials

Comply with health and safety guidelines and rules; managers should also ensure compliance across their teams

Protect Chamberlain Groups reputation by keeping information confidential

Maintain professional and technical knowledge by attending educational workshops reading professional publications establishing personal networks and participating in professional societies

Contribute to the team effort by accomplishing related results and participating on projects as needed

Minimum Qualifications

Bachelors degree in Marketing Business

4 years of marketing or sales experience

2 years of experience working within dealer channels preferred

Chamberlain Group wants all of its employees to succeed and encourages people of all backgrounds to apply. Were proud to be an Equal Opportunity Employer and youll be considered for this role regardless of race color religion sex national origin age sexual orientation ancestry; marital disabled or veteran status. Were committed to fostering an environment where people of all lived experiences feel welcome.

Persons with disabilities who anticipate needing accommodations for any part of the application process may contact in confidence .

NOTE : Staffing agencies headhunters recruiters and / or placement agencies please do not contact our hiring managers directly.

Required Experience :

IC

Key Skills

Loyalty Marketing,Marketing,Google Analytics,Pardot,Attribution Modeling,Pivot tables,Salesforce Marketing Cloud,Data Visualization,Tableau,Customer Segmentation,Market Research,Analytics

Employment Type : Full-Time

Experience : years

Vacancy : 1

Monthly Salary Salary : 73000 - 117850