VP of E-Commerce
Lasko ProductsSpringfield, MA, US- Full-time
VP of E-Commerce
Be the Architect of Lasko's E-commerce Future
Lasko Products, an industry leader in home environment innovation for over a century, is seeking a visionary and results-driven Vice President of eCommerce to join our leadership team. Reporting directly to the Chief Customer Officer, you will lead Lasko's digital transformationdriving bold growth, profitability, and innovation across all digital channels. This is a defining opportunity to shape the company's next era of omnichannel excellence. You will have the mandateand the freedomto build a high-performing eCommerce organization, set the long-term vision, and deliver measurable results that redefine how consumers discover and engage with Lasko online.
This position can be remote, but the ideal candidate will be on the East Coast or Seattle, WA.
Why Lasko
- Ambitious Growth : Join a leadership team committed to expanding digital capabilities and disrupting the category. You'll have the resources, visibility, and influence to scale transformation at pace.
- Strategic Impact : Define and execute a multi-year vision that integrates eCommerce, digital marketing, and marketplace strategy with Lasko's core business.
- Autonomy & Influence : Operate as a key member of the Lasko team, partnering directly with the CEO, CCO, and cross-functional heads across the company.
- Culture of Innovation : Thrive in an entrepreneurial environment that values creativity, speed, and continuous improvement.
Position Overview
As Lasko's eCommerce leader, you will serve as both strategist and operatorresponsible for the strategic growth, P&L performance, and digital evolution of our online business. You will shape how we engage consumers, optimize retailer partnerships, and execute with excellence across 1P, 3P, and DTC channels.
What You'll Do
Who You Are
Experience & Qualifications
Ready to Lead Lasko's E-commerce Revolution?
If you are a bold, visionary leader ready to accelerate transformation and drive growth at a company with a century-long legacy and a future-focused mindset, we'd love to hear from you.
About Lasko Products
Better Air Starts Here.
Lasko Products is the leading air solutions brand with a reputation for reliable products, peak performance, and perpetual innovation our commitment to our customers for over a century. Founded in 1906 by Henry Lasko in Philadelphia, Lasko has evolved for over a century to become the global leader in air solution products. From our roots in small appliances, fans, and portable heaters, we've grown to become the leading home comfort company while maintaining our unwavering commitment to quality and value. Today, Lasko stands as a symbol of innovation, offering consumers around the world high-performance products; portable fans, heaters, air purifiers, humidifiers, and home ventilation solutions. Our well-known brands, such as B-Air, Air King, and Guardian Technologies, serve both consumer and commercial markets across North America and internationally. As an American company, we take pride in upholding the spirit of hard work, trust and accessibility, ensuring that Lasko remains available to all, for generations to come. Headquartered in West Chester, Pennsylvania, with manufacturing and distribution facilities nationwide, Lasko continues to set the standard in the air solutions category for another 100 years.
Lasko's Mission
Lasko's mission is to enhance lives by creating comfortable environments with innovative products you can trust.
The company's success is based on Five Core Values :
Why Join Lasko?
At Lasko, we believe people do their best work when they're supported personally and professionally. That's why we offer flexible hours and a hybrid work schedule for our corporate team, promoting employees to balance life and work in a way that fits their lifestyle. Our dog-friendly corporate headquarters adds a fun, welcoming atmosphere, while our competitive salaries with bonus potential recognize and reward your contributions. We also offer a comprehensive benefits package that includes a strong 401(k) match, wellness incentives, and robust health coverage. Join Lasko and be part
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