SEO Manager

SEO Manager

We are seeking a highly skilled SEO Manager to lead end-to-end search strategy and execution across our core digital experiences. This role is responsible for driving measurable improvements in visibility, engagement, and conversions through traditional search, AI-led search, and emerging LLM-driven experiences. The ideal candidate brings strong SEO fundamentals, solid technical understanding, and demonstrated impact in delivering performance outcomes. This position requires close partnership with cross-functional teams to advance search authority, enhance content discoverability, and contribute to scalable, data-driven SEO programs.

Develop and execute comprehensive SEO strategies that improve rankings, traffic quality, and organic conversion performance across high-value web surfaces

Lead optimization across traditional SEO, Answer Engine Optimization (AEO), and LLM-driven search to ensure content is discoverable, accurate, and aligned to intent

Conduct ongoing keyword research, competitive analysis, and SERP / LLM landscape evaluations to identify growth opportunities across all funnel stages

Manage end-to-end content optimization including briefs, metadata, internal linking, structured data, schema, FAQs, and SERP feature targeting

Partner with Product, Engineering, Content, SEM, Social, and Campaign teams to ensure coordinated execution and alignment to business priorities

Analyze performance using dashboards and analytics tools; translate data into clear, actionable insights that guide decision-making

Drive a test-and-learn culture focused on experimentation, iteration, and continuous improvement

Monitor algorithm updates, AI-search developments, and industry trends to inform forward-looking strategies and mitigate risk

Build and scale SEO programs through repeatable processes, templates, and operating frameworks that enhance efficiency and consistency

Lead roadmap planning, prioritization, and risk assessment for organic growth initiatives, ensuring alignment with business goals and agility during pivots or strategy shifts

57+ years of hands-on SEO experience in an enterprise or high-growth environment

Strong understanding of core SEO fundamentals including on-page optimization, content structure, information architecture, and foundational technical SEO

Familiarity with AI search, AEO, and LLM-driven search behaviors across platforms such as ChatGPT, Gemini, Perplexity, Bing AI, and Claude

Demonstrated track record of delivering measurable improvements in rankings, traffic quality, engagement, and conversions

Experience working in highly cross-functional environments with Product and Marketing teams

Proficiency with major SEO and analytics tools including Google Search Console, GA4 / Looker, Screaming Frog, SEMRush / Ahrefs, and related systems

Strong analytical and communication skills with the ability to translate complex insights into clear business recommendations

Highly organized, detail-oriented, and comfortable operating in fast-paced, agile environments with shifting priorities

Ability to manage prioritization, assess risks, balance trade-offs, and maintain clarity during business pivots