G9 / 15 IG M - Marketing Manager (PLG)

Product-led-Growth (PLG) Marketing Manager

Real opportunities. Real impact. Your career, redefined.

At Oceans, we believe that talent knows no boundaries. That's why we connect the best and brightest professionals with career-defining opportunities that challenge, inspire, and accelerate their career growth. Our community, whom we call Divers , don't just workthey dive deep, solve complex challenges, and make a real impact with global industry leaders. And in doing so, they don't just support bold ideasthey expand their skills, broaden their expertise, and grow their careers.

We're hiring a Product-led-Growth (PLG) Marketing Manager to partner with a fast-growing global intelligence company. With strong product-market fit, profitability, and a rapidly scaling platform, this role is central to driving customer conversion, retention, and upsell opportunities through in-product engagement and optimization.

In this role, you'll monitor user behavior, create targeted messaging, optimize freemium conversion funnels, and collaborate with product and customer success teams to improve adoption and retention. If you're a data-driven marketer with experience in SaaS and PLG strategiesand you thrive in cross-functional, growth-focused environmentsthis opportunity is designed for you.

As a PLG Marketing Manager, your success will be defined by your ability to optimize product-led growth initiatives, reduce churn, and increase lifetime value through data-driven experimentation. You'll combine insights from user behavior with targeted messaging and funnel optimization to ensure seamless transitions from freemium to paid and maximize engagement.

Here's how you'll make an impact :

Product Experience Optimization

• Monitor user behavior to identify upsell opportunities.
• Develop in-product prompts and messaging that encourage subscription upgrades and additional purchases.
• Create onboarding and adoption strategies to drive deeper product usage.

Churn Reduction & Retention

Website & Conversion Optimization

Analytics & Performance Tracking

Cross-Functional Collaboration

You'll collaborate closely with the client's Chief Marketing Officer and the Chief Product and Technology Officer.

At Oceans, you'll also receive guidance and support from our Operations Manager, who will help you succeed in the role and ensure that you're continuously growing and developing in your career.

Skills & Qualifications

At Oceans, we believe in T-shaped individualsthose who bring deep expertise in one area, paired with broad curiosity and interests. As a PLG Marketing Manager, your vertical focus will be product-led growth optimization, while your horizontal strengths should include website CRO, messaging, and analytics.

To excel in this role, you should have :

Bonus skills :

Diversity of experience is core to Oceans. You are expected to work inclusively with individuals from a variety of backgrounds, ensuring that both personal and collective dignity are supported.

During the interview process, you'll have the opportunity to showcase your skills in the following areas :

Role Specifications

This is a remote role , where you will be expected to work a split shift with some overlap with our client's time zone. You will, however, be expected to be present for in-person training programs during your first 90 days with us. During the offer process, we'll share more information about our benefits and compensation philosophy, considering both market trends and individual factors.

About Oceans

At Oceans, we build remote teams that connect the world's top 1% of talent with visionary leaders. With us, you're not just doing a jobyou're redefining your career with opportunities designed to unlock your potential. We welcome the chance to discuss the complementary parts of our business during your interview process and encourage questions about where we are and where we are going.