Associate, Brand Sponsorship & Experiential

Join The Brand Sponsorship & Experiential Team

Become a part of our caring community and help us put health first. Shape Humana's brand. Create meaningful connections. Make a lasting impact. Humana's Marketing organization is seeking a Brand Management Associate to join the team working remote. The Brand Sponsorship & Experiential Team leads the strategy and execution of sponsorships, events, digital activations, wellness initiatives, thought leadership, and experiential storytelling campaignsall designed to elevate Humana's brand presence and deepen relationships across communities nationwide. From national sports sponsorships to vibrant local events, our work builds trust, drives consumer connections, and brings our brand to life in powerful, human-centered ways.

Key Role Functions

• Plan and execute brand experience campaigns, events, and programs to engage audiences and build loyalty
• Monitor campaign performance, analyze metrics, and recommend improvements
• Manage budgets, timelines, and deliverables for successful activations
• Oversee and enhance the sponsorship governance process
• Collaborate with cross-functional teams and external partners to bring innovative ideas to life
• Support creative development and strategic planning for brand activations
• Ensure initiatives align with brand strategy and compliance standards

Your Impact

You are a team player : Build strong working relationships with internal / external partners

You are detail-oriented and organized : Oversee brand activation assets, deliverable timelines across multiple projects

You are a strategic thinker : Understand brand objectives and leverage data / measurement to achieve impactful results

You are a self-starter : Proactive and self-motivated approach, commitment to taking ownership, anticipating needs, and continuously refining processes

You are customer obsessed : Commitment to creating positive, memorable experiences for current and prospective members

You love the art and science of marketing : Passion for both creative innovation and analytical evaluation

Required Qualifications

Preferred Qualifications

Additional Information

To ensure Home or Hybrid Home / Office employees' ability to work effectively, the self-provided internet service of Home or Hybrid Home / Office employees must meet the following criteria :

Humana offers a variety of benefits to promote the best health and well-being of our employees and their families. We design competitive and flexible packages to give our employees a sense of financial securityboth today and in the future, including :

Our Hiring Process

As part of our hiring process for this opportunity, we may contact you via text message and email to gather more information using a software platform called HireVue. HireVue Text, Scheduling and Video technologies allow you to interact with us at the time and location most convenient for you. If you are selected to move forward from your application prescreen, you may receive correspondence inviting you to participate in a pre-recorded Voice, Text Messaging and / or Video interview. Your recorded interview will be reviewed and you will subsequently be informed if you will be moving forward to next round of interviews. Humana values personal identity protection. Please be aware that applicants may be asked to provide their Social Security Number, if it is not already on file. When required, an email will be sent from Humana@myworkday.com with instructions on how to add the information into your official application on Humana's secure website.

Travel : While this is a remote position, occasional travel to Humana's offices for training or meetings may be required.

Scheduled Weekly Hours

40

Pay Range

The compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc. $71,100 - $97,800 per year. This job is eligible for a bonus incentive plan. This incentive opportunity is based upon company and / or individual performance.

Application Deadline

10-22-2025

About Us

Humana Inc. (NYSE : HUM) is committed to putting health first for our teammates, our customers and our company. Through our Humana insurance services and CenterWell healthcare services, we make it easier for the millions of people we serve to achieve their best health delivering the care and service they need, when they need it. These efforts are leading to a better quality of life for people with Medicare, Medicaid, families, individuals, military service personnel, and communities at large.

Equal Opportunity Employer

It is the policy of Humana not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or protected veteran status. It is also the policy of Humana to take affirmative action, in compliance with Section 503 of the Rehabilitation Act and VEVRAA, to employ and to advance in employment individuals with disability or protected veteran status, and to base all employment decisions only on valid job requirements. This policy shall apply to all employment actions, including but not limited to recruitment, hiring, upgrading, promotion, transfer, demotion, layoff, recall, termination, rates of pay or other forms of compensation and selection for training, including apprenticeship, at all levels of employment. Humana complies with all applicable federal civil rights laws and does not discriminate on the basis of race, color, national origin, age, disability, sex, sexual orientation, gender identity or religion. We also provide free language interpreter services. See our accessibility resources page.