Senior Residential Public Relations & Communications Manager

Responsibilities

• Develop and lead an integrated residential public relations strategy forHomes.com and Apartments.com, positioning both brands as leaders in the for-sale and rental housing markets.

• Build and maintain strong relationships with national and regional reporters across real estate, housing, business, technology, financial, and consumer media.

• Promote proprietary residential data, research, and insights through proactive media outreach, written analyses, and data-driven storytelling.

• Develop written communications including press releases, market reports, media pitches, talking points, and executive briefing materials.

• Secure high-profile interviews, TV appearances, speaking engagements, and event opportunities for residential brand leaders and subject-matter experts.

• Collaborate with external public relations agencies, ensuring alignment with brand priorities, messaging, and annual PR plans.

• Collaborate closely with Product Marketing, Corporate Communications, Content, social media, Product, and Design teams to identify compelling narratives and timely story opportunities.

• Work directly with economists, analysts, and data teams to translate complex residential market data into accessible, media-ready insights.

• Monitor daily media coverage and industry trends, providing regular analysis and recommendations to optimize PR strategy and messaging.

• Manage incoming media inquiries, including requests for data, commentary, and executive interviews.

• Track current events and housing-related news to generate timely, relevant, and newsworthy press opportunities.

• Produce approximately 3–5 data-driven press releases per month across residential topics.

Qualifications

• Bachelor’s degree from an accredited, in person, not-for-profit University or College; Master’s degree preferred

• Minimum of 7 years of professional experience in public relations or communications, with a strong emphasis on consumer and industry strategy and execution.

• At least 3 years of experience focused on residential real estate, housing, rentals, or consumer marketplaces.

• Deep understanding of the modern media landscape and strong news judgment.

• Established relationships with reporters covering housing, real estate, business, finance, and economics.

• Proven success in creative pitching and securing earned media coverage.

• Experience working directly with executive-level leaders on messaging, interviews, quotes, and presentations.

• Ability to manage multiple priorities simultaneously in a fast-paced, deadline-driven environment.

• Excellent writing, editing, and verbal communication skills.

• Strong analytical mindset with the ability to translate data into compelling narratives.

• Proficiency with Microsoft Word, Excel, and PowerPoint; familiarity with major social media platforms including LinkedIn, X (Twitter), and Facebook.

What’s in it for you?

When you join CoStar Group, you’ll experience a collaborative and innovative culture working alongside the best and brightest to empower our people and customers to succeed. We offer you generous compensation and performance-based incentives. CoStar Group also invests in your professional and academic growth with internal training, and tuition reimbursement,

Our benefits package includes (but is not limited to):

• Comprehensive healthcare coverage: Medical / Vision / Dental / Prescription Drug

• Life, legal, and supplementary insurance

• Virtual and in person mental health counseling services for individuals and family

• Commuter and parking benefits

• 401(K) retirement plan with matching contributions

• Employee stock purchase plan

• Paid time off

• Tuition reimbursement

• On-site fitness center and/or reimbursed fitness center membership costs (location dependent)

• Access to CoStar Group’s Diversity, Equity, & Inclusion Employee Resource Groups

• Complimentary gourmet coffee, tea, hot chocolate, fresh fruit, and other healthy snacks