Senior Product Marketing Manager

Senior Product Marketing Manager

Join Automata as a Senior Product Marketing Manager and help transform how scientists work by making automation accessible to every lab in the world.

Bonus :

10% performance-based, discretionary

Location :

Hybrid – 2x per week in Cambridge, MA office

At Automata, we’re on a mission to transform how scientists work by making automation accessible to every lab in the world. Our LINQ platform combines hardware and software to streamline workflows, making lab automation fast, flexible, and affordable.

Why Work at Automata?

Impact : Contribute to advancements in science and medicine, supporting labs worldwide.

Innovation : Solve complex problems with cutting‑edge technology.

Growth : Invest in our people through professional development and collaborative projects.

Community : Join a diverse, passionate team that values collaboration.

What You’ll Do

Develop and execute go-to-market strategies for new lab automation products and features.

Conduct market research and competitive analysis to identify trends, customer needs, and opportunities.

Drive the creation of compelling product positioning and messaging for technical audiences.

Design and optimize content and brand awareness programs in the pharma, biotech, and genomics sectors.

Collaborate cross‑functionally with product, engineering, sales, and brand / creative teams.

Enable sales success by developing product guides, battle cards, personas, and training materials.

Monitor, analyze, and report performance of product marketing initiatives.

Support partnership efforts, case studies, and customer testimonials.

Act as a product evangelist at industry events and contribute thought leadership.

What We’re Looking For

5–7 years of product marketing experience in life sciences automation, robotics, biotech, or health tech.

Proven success launching complex products and driving adoption.

Strong market and customer research skills, including buyer persona development.

Technical acumen in lab automation or related life science domains.

Data‑driven decision making and proficiency with analytics tools.

Sales enablement experience with toolkits, battle cards, and training.

Excellent communication skills for translating technical concepts.

Stakeholder collaboration and project management in fast‑paced environments.

Familiarity with CRM, campaign automation tools, and AI‑powered content optimization.

Nice to Have

Experience with lab informatics, robotics, automation software, or lab workflow knowledge.

Experience delivering product videos and assets.

Benefits

Competitive healthcare coverage for you and your family.

401(k) retirement savings plan.

Paid sick leave (10 days).

Additional paid time off, holiday, and well‑being programs.

Spill therapy access.

We are an equal‑opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Discrimination of any kind based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status is strictly prohibited.

#J-18808-Ljbffr