Principal Manager, Global Media Planning

At Qualtrics, we create software the worlds best brands use to deliver exceptional frontline experiences, build high-performing teams, and design products people love. But we are more than a platformwe are the creators and stewards of the Experience Management category serving over 18K clients globally. Building a category takes grit, determination, and a disdain for conventionbut most of all it requires close-knit, high-functioning teams with an unwavering dedication to serving our customers.

When you join one of our teams, youll be part of a nimble group thats empowered to set aggressive goals and move fast to achieve them. Strategic risks are encouraged and complex problems are solved together, by passing the mic and iterating until the best solution comes to light. You wont have to look to find growth opportunitiesready or not, theyll find you. From retail to government to healthcare, were on a mission to bring humanity, connection, and empathy back to business. Join over 5,000 people across the globe who think thats work worth doing.

Principal Manager, Global Media Planning

Why We Have This Role

As a Senior / Principal Manager of Global Media Planning, youll play a key role in shaping how our brand and demand generation campaigns reach and resonate with audiences worldwide. You will lead the paid media strategies that connect diverse markets and cultures, working closely with marketing teams across regions to create impactful, data-driven campaigns that reflect a truly global perspective. Your insights and leadership will help Qualtrics stay ahead in digital marketing innovation, delivering value for both customers and the business.

How Youll Find Success

• Develop and execute media strategies that align with business goals and cultural differences across markets
• Collaborate effectively with cross-functional, global teams to ensure media plans amplify diverse voices
• Leverage data to refine campaigns and optimize budgets for maximum impact
• Communicate clearly and influence stakeholders at all levels with transparency and respect
• Proactively lead media planning processes with agility and inclusivity
• Foster psychological safety, encouraging team collaboration and open idea-sharing
• Embrace continuous learning about evolving digital trends and inclusive marketing best practices

How Youll Grow

Things Youll Do

What Were Looking For On Your Resume

What You Should Know About This Team

Our Teams Favorite Perks and Benefits

The Qualtrics Hybrid Work Model : Our hybrid work model is elegantly simple : we all gather in the office three days a week; Mondays and Thursdays, plus one day selected by your organizational leader. These purposeful in-person days in thoughtfully designed offices help us do our best work and harness the power of collaboration and innovation. For the rest of the week, work where you want, owning the integration of work and life.

Qualtrics is an equal opportunity employer meaning that all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other protected characteristic.

Family & Medical Leave Act , Equal Opportunity Employment , Employee Polygraph Protection Act

Qualtrics is committed to the inclusion of all qualified individuals. As part of this commitment, Qualtrics will ensure that persons with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and / or to receive other benefits and privileges of employment, please let your Qualtrics contact / recruiter know.

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