Senior Marketing Manager

A company is looking for a Senior Marketing Manager, Remote.

Key Responsibilities

Lead strategy and execution of value-added services programming for financial members

Define the roadmap for member value creation and manage partner activation

Enhance member experience through co-marketing campaigns and joint value propositions

Required Qualifications

6+ years in payer, benefits, loyalty, or consumer incentive programs

Proven experience launching value-added services or rewards programs at scale

Data-driven decision-making and experience with testing and optimization

Expertise in partner marketing and co-branded campaign execution

Proven ability to manage compliance and legal requirements