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Elastic is hiring : SEO Program Manager in Washington

Elastic is hiring : SEO Program Manager in Washington

MediabistroWashington, DC, United States
2 days ago
Job type
  • Full-time
Job description

Overview

Join to apply for the SEO Program Manager role at Elastic . Elastic enables real-time answers across data at scale, helping organizations deliver on the promise of AI.

Elastic is seeking an SEO program manager to join the Web Strategy & Development team, to help set and execute SEO & LLMO strategy. The role focuses on growing Elastic’s brand search visibility, website traffic and conversions, and driving continuous SEO improvements across elastic.co. You are a subject matter authority in search engine optimization and a strong communicator who can evangelize and drive adoption of SEO best practices across marketing and non-marketing teams.

What you value—teamwork and inclusive collaboration—could make you a great fit at Elastic.

What You Will Be Doing

SEO strategy and planning

  • Co-create an Elastic SEO center of excellence with consistent SEO principles, standard processes, and experimentation to guide continuous search visibility and web traffic growth
  • Lead the development of SEO strategy for technical Elastic.co properties (Elk stack / platform content, Docs, and Labs)
  • Collaborate to build annual goals and metrics with Elastic marketing analytics, site owners, and external SEO agency
  • Serve as the SEO authority for web migrations, refreshes, redesigns, or other website improvements

SEO research and execution

  • Partner with external SEO agency to produce in-depth keyword research, competitive analysis, and recommendations for new technical content (topics, formats, etc.)
  • Establish and scale SEO standards and compliance including on-page content, metadata, copy optimization, schema markup, cross-linking, and related practices
  • Provide SEO training to product and engineering teams to improve search visibility for technical content
  • Measurement and reporting

  • Collaborate with the Technical SEO specialist to conduct technical SEO audits (using Botify) to identify and resolve issues such as crawl errors, canonicalization, indexation, and page speed
  • Monitor search performance with Elastic dashboards / reports and lead monthly reviews to optimize content and identify new opportunities
  • What You Bring

  • 5+ years of hands-on SEO experience in high-tech, B2B software, agency, or PLG models
  • Experience with SEO tools (SEMrush, Botify, Screaming Frog, GSC, GA4)
  • Strong analytical skills with experience building / using SEO dashboards (Looker, GA4, Botify)
  • Project management experience driving SEO improvements (bonus for Github, Adobe Workfront)
  • Comfortable working on a fully distributed team
  • Bonus : SEMRush certification or technically writing portfolio
  • Compensation and Benefits

    Compensation for this role is base salary (no variable component). The typical starting salary range is listed below, with variations by location (including Seattle, LA, SF Bay Area, and NYC metro). Ranges represent the minimum to maximum Elastic reasonably pays at posting time; actual pay may differ. Position placement within the range depends on factors such as education, experience, and location. Elastic participates in stock programs and offers a 401(k) with company matching up to 6% of eligible earnings, plus additional benefits focused on well-being.

    Typical starting salary ranges :

    United States : $106,900—$169,100

    select locations (Seattle, LA, SF Bay Area, NYC) : $128,200—$202,700

    Additional Information

    Elastic is a distributed company that values diversity and inclusion. We strive for parity of benefits across regions. We provide competitive pay, health coverage, flexible scheduling, generous vacation, charitable donation matching up to $2,000, volunteer hours, and parental leave (minimum 16 weeks).

    We are an equal opportunity employer and encourage applicants from all backgrounds. If you require an accommodation during the application process, please email candidate_accessibility@elastic.co. See our Privacy Statement for details.

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    Seo Manager • Washington, DC, United States

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