Talent.com
Product Marketing Manager - CRE -

Product Marketing Manager - CRE -

CoStar GroupArlington, VA, United States
6 days ago
Job type
  • Full-time
Job description

Matterport, a CoStar Group (NASDAQ : CSGP) industry-leading brand, is transforming the built world through its pioneering 3D digital twin and AI-driven spatial data platform. By combining immersive technology, precision data, and advanced design capabilities, Matterport empowers commercial real estate professionals to market, manage, and analyze properties in entirely new ways.

We are seeking a Manager, Marketing – Commercial Real Estate to accelerate Matterport’s growth in North America. Based in Arlington, VA, this role will be on-site five days per week and report to the Vice President of Marketing. The successful candidate will drive marketing strategies that highlight Matterport’s innovation in digital twins, spatial intelligence, and AI-powered property insights—positioning the brand as the essential technology partner for brokers, owners, developers, investors, and tenants.

This is a rare opportunity to help shape the future of real estate marketing at the intersection of technology and property within the strength and stability of CoStar Group.

OVERVIEW

The Manager, Marketing – Commercial Real Estate will be responsible for accelerating Matterport’s growth in North America through strategic, B2B-focused marketing initiatives. This individual will lead the development of integrated marketing campaigns that position Matterport as the premier technology partner for CRE brokers, owners, developers, investors, and tenants.

The ideal candidate is a proven B2B marketing leader with deep experience in the commercial real estate industry, able to translate technical innovation into compelling, data-driven narratives that resonate across professional audiences.

RESPONSIBILITIES

Strategic Marketing & Positioning

  • Develop and execute go-to-market strategies that highlight Matterport’s leadership in digital twins, AI, and spatial data for the commercial real estate ecosystem.
  • Create compelling B2B messaging frameworks that clearly communicate value to brokers, developers, property managers, and enterprise clients.
  • Position Matterport as a category-defining solution within proptech, trusted by CRE decision-makers.

Campaign Development & Demand Generation

  • Design and execute multi-channel B2B campaigns showcasing Matterport’s 3D and AI capabilities to commercial real estate audiences.
  • Lead creation of case studies, thought leadership content, webinars, and digital assets that demonstrate ROI, efficiency, and competitive differentiation.
  • Partner with industry media and associations to amplify Matterport’s presence within CRE networks.
  • Cross-Functional Collaboration

  • Partner closely with Product, Sales, Research, and Technology teams to ensure marketing strategies align with CRE market needs and customer workflows.
  • Support business development through targeted B2B enablement tools for regional and enterprise sales teams.
  • Analytics & Optimization

  • Leverage advanced analytics to measure, optimize, and report on campaign performance.
  • Translate insights into actionable strategies that enhance engagement with CRE audiences and enterprise buyers.
  • Industry Engagement

  • Represent Matterport at commercial real estate conferences, trade shows, and proptech events.
  • Serve as a brand ambassador, articulating Matterport’s role in shaping the digital transformation of real estate.
  • REQUIREMENTS

  • Bachelor’s degree required; Master’s degree preferred.
  • Minimum 5 years of progressive B2B marketing experience, ideally within or serving the commercial real estate industry.
  • Proven success developing and executing integrated marketing strategies targeting CRE professionals (brokers, owners, developers, investors, and tenants).
  • Strong analytical mindset with a track record of data-driven decision-making.
  • Excellent written, verbal, and presentation skills; able to influence both technical and executive audiences.
  • Collaborative, entrepreneurial, and capable of thriving in a fast-paced, innovation-driven environment.
  • WHAT’S IN IT FOR YOU?

    Working at CoStar Group means you'll enjoy a culture of collaboration and innovation that attracts the best and brightest across a broad range of disciplines. In addition to generous compensation and performance-based incentives, you'll be supported in both your professional and academic growth with internal training, tuition reimbursement, and an inter-office exchange program.

    Create a job alert for this search

    Product Marketing Manager • Arlington, VA, United States

    Related jobs
    • Promoted
    Product Marketing Manager, Solutions

    Product Marketing Manager, Solutions

    Planet Labs PBCArlington, VA, United States
    Full-time
    We believe in using space to help life on Earth.Planet designs, builds, and operates the largest constellation of imaging satellites in history. This constellation delivers an unprecedented dataset ...Show moreLast updated: 30+ days ago
    • Promoted
    Product Marketing Manager, Proteomics

    Product Marketing Manager, Proteomics

    MSDRockville, MD, US
    Full-time
    Product Marketing Manager, Proteomics.The Product Marketing Manager Proteomics develops and executes strategic omnichannel campaigns tailored to MSD's emerging Proteomics portfolio.Acting as the s...Show moreLast updated: 30+ days ago
    Product Marketing Manager

    Product Marketing Manager

    BrivoBethesda, MD, US
    Full-time
    Quick Apply
    Summary The Product Marketing Manager will be responsible for supporting the go-to-market strategy for our multifamily segment. This includes developing unique positioning, messaging, and competitiv...Show moreLast updated: 30+ days ago
    • Promoted
    Senior Product Marketing Manager

    Senior Product Marketing Manager

    Scribd, Inc.Washington, DC, United States
    Full-time
    Senior Product Marketing Manager.Senior Product Marketing Manager.At Scribd (pronounced “scribbed”), our mission is to spark human curiosity. We create a world of stories and knowledge, democratize ...Show moreLast updated: 15 days ago
    • Promoted
    Product Marketing Manager, SCD

    Product Marketing Manager, SCD

    Maryland StaffingCollege Park, MD, US
    Full-time
    BlueVoyant is in search of a Product Marketing Manager to drive Product Marketing for our Third-Party Cyber Risk business line. Ideally, the individual has cyber security experience, preferably in t...Show moreLast updated: 10 days ago
    Product Marketing Manager

    Product Marketing Manager

    GetWellNetwork, Inc.Bethesda, MD, US
    Permanent
    Quick Apply
    Product Marketing Manager Reporting to : Director of Product Marketing Location : Remote (with preference for a candidate in the EST or CST time zone) Opportunity : Get W...Show moreLast updated: 30+ days ago
    • Promoted
    Product Marketing, Senior Manager, AI & Analytics

    Product Marketing, Senior Manager, AI & Analytics

    Medallia, Inc.McLean, VA, United States
    Full-time
    Medallia is the pioneer and market leader in Experience Management.Our award-winning SaaS platform, Medallia Experience Cloud, leads the market in the management of experiences, insights, and actio...Show moreLast updated: 30+ days ago
    • Promoted
    Manager, Product Marketing – Insurance + Restoration

    Manager, Product Marketing – Insurance + Restoration

    CoStar GroupArlington, VA, United States
    Full-time
    Manager, Product Marketing – Insurance + Restoration.ABOUT MATTERPORT & COSTAR GROUP.AI-driven spatial data platform.By combining immersive technology, precision data, and advanced design capabilit...Show moreLast updated: 3 days ago
    • Promoted
    Senior Product Marketing Manager

    Senior Product Marketing Manager

    RangeMcLean, VA, United States
    Full-time
    Range is creating AI-powered solutions to eliminate financial complexity for our members.We’re transforming wealth management through the perfect blend of cutting-edge technology and human expertis...Show moreLast updated: 16 days ago
    • Promoted
    Product Marketing, Senior Manager, AI & Analytics

    Product Marketing, Senior Manager, AI & Analytics

    MedalliaWashington, DC, United States
    Full-time
    Product Marketing, Senior Manager, AI & Analytics.Join Medallia as a Senior Product Marketing Manager focused on our AI and Analytics innovations, driving go-to-market strategy across product, sale...Show moreLast updated: 30+ days ago
    Marketing Insights Product Manager

    Marketing Insights Product Manager

    Lithe Consulting LtdWashington DC, DC, us
    Full-time
    Quick Apply
    My client is a multi-national manufacturer of vaping products with both a white-label business and also their own brand which is thriving in Europe and North America. They are looking to engage a Ma...Show moreLast updated: 17 days ago
    • Promoted
    Manager, Product Marketing - Insurance + Restoration

    Manager, Product Marketing - Insurance + Restoration

    CoStar GroupArlington, VA, US
    Full-time
    Manager, Product Marketing – Insurance + Restoration.ABOUT MATTERPORT & COSTAR GROUP.AI-driven spatial data platform.By combining immersive technology, precision data, and advanced design capab...Show moreLast updated: 3 days ago
    • Promoted
    Affiliate Marketing Manager

    Affiliate Marketing Manager

    DeleteMeWashington, DC, US
    Full-time
    DeleteMe is the leader in proactive privacy protection.We help Individuals, Families, Businesses and Security teams reduce their human attack surface by continuously monitoring and removing exposed...Show moreLast updated: 1 day ago
    • Promoted
    Senior Product Marketing Manager

    Senior Product Marketing Manager

    BetterUpWashington, DC, US
    Full-time
    Let's face it, a company whose mission is human transformation better have some fresh thinking about the employer / employee relationship. We can't cram it all in here, but you'll start noticing it fr...Show moreLast updated: 30+ days ago
    • Promoted
    Senior Product Marketing Manager

    Senior Product Marketing Manager

    IFG - International Financial GroupWashington, DC, United States
    Full-time
    Talent Acquisition Specialist @IFG | Hiring for - Gaming, Tech, Digital, Legal and Construction talent across US and Canada. B2B performance marketing team.This is a chance to lead marketing strateg...Show moreLast updated: 30+ days ago
    • Promoted
    Sr. Technical Product Marketing Manager - Cloud Security (Remote)

    Sr. Technical Product Marketing Manager - Cloud Security (Remote)

    CrowdStrikeBaltimore, MD, US
    Remote
    Full-time
    Technical Product Marketing Manager (TPMM) Focused on Cloud Security.As a global leader in cybersecurity, CrowdStrike protects the people, processes and technologies that drive modern organizations...Show moreLast updated: 3 days ago
    • Promoted
    Product Marketing Manager

    Product Marketing Manager

    Zip SecurityWashington, DC, US
    Full-time
    This is a high-impact role at the intersection of product, marketing, and sales.You'll tell Zip Security's story by translating complex product capabilities into clear, compelling value for custome...Show moreLast updated: 30+ days ago
    • Promoted
    Senior Product Marketing Manager, Public Sector

    Senior Product Marketing Manager, Public Sector

    Pure StorageWashington, DC, United States
    Full-time
    We’re in an unbelievably exciting area of tech and are fundamentally reshaping the data storage industry.Here, you lead with innovative thinking, grow along with us, and join the smartest team in t...Show moreLast updated: 30+ days ago