Marketing Operations Manager

Marketing Operations Manager

Promenade (formerly known as BloomNation), is searching for a Marketing Operations Manager to help support our sales, marketing, and customer onboarding teams as we manage incredible growth and new vertical expansion. This is a high-impact, highly technical role designed to drive efficiency, insights, and operational excellence across the Marketing team. You'll help scale our lead generation and customer acquisition efforts by managing the systems, data, and processes that power campaigns. You'll also collaborate closely with Sales, RevOps, and Customer Onboarding to ensure seamless handoffs, clear attribution, and consistent reporting, but your primary home is Marketing, and your focus is on empowering the team with better tools, better data, and better outcomes.

Specifically, you will

• Own and improve marketing systems and processes, with a focus on automation, attribution, and performance tracking
• Build and manage reporting dashboards for daily, weekly, and monthly KPIs across channels
• Partner with leadership to build forecasting models and campaign performance analyses
• Maintain and optimize Pardot and Salesforce for marketing use (campaign tracking, lead routing, etc.)
• Identify and implement new tools that improve lead quality, conversion rates, and marketing productivity
• Develop and document standard operating procedures for cross-functional collaboration
• Support new growth initiatives by creating the infrastructure for measurement and scaling
• Monitor data integrity, manage integrations, and troubleshoot issues proactively
• Lead or support cross-functional data projects such as CRM migrations, system integrations, and large-scale data cleanups

You'll Thrive Here If You...

What's in it for you...

$80,000 - $120,000 a year

More about us - Promenade

Promenade is a mission-driven company empowering local businesses with products and services that allow them to thrive online and offline. We build vertically-focused software catered to each industry we serve, leveling the playing field between the small business and large aggregators. Promenade was originally founded in 2011 as BloomNation, the nation's premier network for local florists, disrupting the multi-billion dollar floral industry. After helping thousands of local florists across the country, we doubled down on our mission and began helping more small businesses who carried the same challenges of acquiring and retaining their own customers. Today, Promenade creates software for four industries - BloomNation (Floral), Promenade (Food, Liquor and Butchers). The company is based in Santa Monica, CA along with Remote roles.

Additional highlights

Why join Promenade?

If you want a front-row seat in seeing a company disrupt a massive industry and you love the idea of helping hardworking business owners that serve our local communities and neighborhoods, this is your place. At Promenade, everyone has a voice to create change and move the needle. No hierarchy, no bureaucracy, no politics...just real people working on solving real problems.