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Ecommerce Creative Strategist

Ecommerce Creative Strategist

eNNOVATION BrandsEl Segundo, California, United States
2 days ago
Job type
  • Full-time
Job description

About SRI Labs

SRI Labs is a Los Angeles–based innovation company dedicated to creating science-driven beauty and wellness tools  that make people feel confident, beautiful, and empowered.

We’re recognized for premium, problem-solving products  — and we’re proud to have pioneered the first hair dryer with integrated red-light therapy , bringing salon-grade technology and wellness science into the home.

Featured in Vogue, Allure, and Forbes , SRI Labs continues to lead with innovation. Our mission is to design the least damaging hair tools on the market , paired with advanced treatments that directly target thinning, weak, and brittle hair — helping millions of women restore their confidence and hair health.

Looking ahead, our vision goes beyond beauty. We’re building a portfolio of products that bridge science, design, and wellness  to solve real problems and meaningfully improve people’s lives.

The Role

As an Ecommerce Creative Strategist , you’ll lead the creative direction for digital advertising, UGC content, and storytelling across paid media. You’ll collaborate closely with our in-house team of video editors, copywriters, and performance marketers to create, test, and optimize creative that drives growth.

What You’ll Do

  • Own Creative Strategy :  Develop high-performing ad concepts, hooks, and scripts for Facebook, TikTok, and YouTube.
  • Collaborate with the Creative Team and Head of Growth :  Partner with editors, designers, and copywriters to produce scroll-stopping content, and analyze ad data to identify what is working.
  • Test & Analyze :  Use data from creative performance (CTR, CVR, ROAS) to identify winning patterns and guide new iterations.
  • Research & Ideate :  Analyze competitors, track creative trends, and extract insights from customer behavior and feedback.
  • Direct Content Creation :  Help plan and direct UGC / influencer shoots to align with brand voice and conversion goals.
  • Support Product Launches :  Shape messaging and creative strategy for new products and funnel assets (ads, landing pages, offers, email, and video).

Who You Are

  • 2–4 years of experience in creative strategy, growth marketing, or DTC brand advertising
  • You think like a marketer  but communicate like a creative
  • Strong understanding of consumer psychology and emotional triggers  that drive purchase decisions
  • Data-driven mindset — comfortable analyzing performance reports and adjusting strategy accordingly
  • Obsessed with creative testing and iteration — you love the process of finding winners
  • Excellent communicator and team collaborator
  • Familiarity with Meta Ads Manager , TikTok Ads , and creative testing frameworks
  • Bonus : Background in copywriting or media buying (a big plus!)
  • SRI Labs Core Values

  • Team Player  – We collaborate and work with others to achieve results
  • Attitude and Effort  – We look at how we show up everyday for each other and the company
  • Hungry & Growth Oriented  – We’re relentless about learning and progress.
  • Speed  – We move fast and execute decisively.
  • Innovative  – We experiment boldly and think differently.
  • Why You’ll Love It Here

  • Join a creative-first culture  that values innovation, curiosity, and growth.
  • Work with a vision-driven leadership team  building category-defining products.
  • Be part of a premium LA-based brand  with national reach and global ambition.
  • Hybrid creative environment : fast-paced, hands-on, and fun.
  • Learn More About the brand :

    srilabs.com

    How to Apply : (send to )

  • Submit resume.
  • Go into our Facebook ad library.
  • Answer the question : If we hired you as a creative strategist, what would you do for our creative? Put your answer in a 4-5 minute video (ideally loom). Should be 5 min is max.
  • Create a job alert for this search

    Creative Strategist • El Segundo, California, United States

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