Publicist

Job Description

Job Description

Location : Hybrid – Occasional in-office collaboration in San Diego

Employment Type : Full-Time

Pay Range : $66,850 – $74,000 per year

About Pacific Health Group

At Pacific Health Group, we are at the forefront of revolutionizing healthcare. You will play a vital role in this mission. We are dedicated to improving health outcomes by addressing social determinants of health and coordinating comprehensive community-based services, particularly through our programs. If you are passionate about making a difference and have the skills to lead in this dynamic environment, we invite you to join our team.

Overview

The Publicist serves as the primary voice of Pacific Health Group to the public—crafting, distributing, and managing all external communications, media relationships, and brand messaging. This role is pivotal in increasing public awareness of our mission, shaping our reputation, and ensuring that our programs, services, and successes are well represented in the media. The Publicist will oversee press releases, manage media inquiries, develop storytelling content, coordinate interviews, and foster strong relationships with journalists, influencers, and community leaders.

Key Responsibilities

Media Relations & Publicity

• Write, edit, and distribute press releases, media advisories, and public statements.
• Serve as the primary point of contact for all media inquiries, ensuring timely and accurate responses.
• Proactively pitch story ideas to local, regional, and national outlets to increase coverage of Pacific Health Group initiatives.
• Cultivate and maintain relationships with journalists, editors, bloggers, and industry influencers.

Brand & Message Development

Event Promotion & Coverage

Digital & Social Media Support

Departmental Communication

Example Scenarios

Scenario 1 : High-Impact Press Release

You coordinate with program leads to announce the launch of a new behavioral health initiative. You draft a press release featuring patient success stories, secure quotes from leadership, and pitch the story to local news, resulting in coverage across TV, print, and online platforms.

Scenario 2 : Media Event Coordination

You plan a press conference highlighting the outcomes of our Street Outreach program. From media invitations to talking points for speakers, you ensure the event garners positive coverage and reinforces Pacific Health Group’s role in the community.

Scenario 3 : Relationship Building with Journalists

You host a breakfast roundtable with health reporters to discuss emerging healthcare needs and Pacific Health Group’s role in addressing them. The connections made lead to multiple feature stories over the next quarter.

Success Measures

Real Impact Example

“Through strategic media engagement and storytelling, the Publicist increased earned media coverage by 35% in one year, enhancing Pacific Health Group’s public visibility and driving community engagement for programs serving vulnerable populations.”

Requirements

Benefits

Time Off & Leave

Health & Wellness

Financial & Professional

Culture & Perks

Equal Opportunity Employer

Pacific Health Group is an Equal Opportunity Employer. We are committed to creating an inclusive and equitable workplace where all individuals are treated with dignity and respect. All qualified applicants will receive consideration for employment without regard to race, color, religion or creed, sex (including pregnancy, childbirth, breastfeeding, and related medical conditions), gender, gender identity or gender expression, sexual orientation, national origin or ancestry, citizenship status, physical or mental disability, medical condition (including cancer and genetic characteristics), age (40 and over), marital status, military or veteran status, genetic information, or status as a victim of domestic violence, assault, or stalking. We value diversity in all forms and encourage individuals from historically underrepresented communities to apply.

Job Application & Offer Disclaimer

Pacific Health Group is committed to maintaining a transparent, lawful, and secure hiring process in compliance with California labor laws and employment standards. No candidate will be offered employment without meeting the required qualifications and skillset for the position and successfully completing all steps of our recruitment process, which include :

AI & Human Interaction (HI) in Recruitment

Pacific Health Group is committed to fairness, equity, and transparency in our hiring practices. We use AI (Artificial Intelligence) tools to help match candidate resumes against our job descriptions, focusing on qualifications, skillsets, and location.

All resumes that meet these criteria are then reviewed by HI (Human Interaction) — our recruiting and HR team. Pacific Health Group remains true to our Equal Employment Opportunity (EEO) statement, ensuring that every candidate is given fair and consistent consideration.