SEO Specialist

Position Summary

The SEO Specialist is responsible for developing, implementing, and maintaining strategies that improve the Company’s organic search visibility, website traffic, and conversions. This position supports both technical and content-driven aspects of SEO to ensure optimal website performance and alignment with marketing and business goals. The role collaborates closely with digital marketing, content, IT, and analytics teams to enhance search rankings and user engagement.

Work Schedule :

This position currently follows a hybrid work model. Employees are required to work from the office at least four days per week (Monday - Thursday), with Friday available for remote work, offering a blend of in-person collaboration and flexibility.

Essential Duties & Responsibilities (Other duties may be assigned)

Conduct keyword research and competitive analysis to identify SEO opportunities and content gaps.

Execute on-page optimization, including metadata, headings, content structure, and internal linking.

Perform technical SEO audits; partner with IT and web development to enhance site performance and mobile optimization, resolve crawl issues, and address toxic or broken links that impact domain authority.

Monitor and analyze site performance using SEO and analytics tools such as Google Analytics, Google Search Console, and

SEMrush.

Track and report performance metrics related to organic traffic, keyword rankings, and conversions.

Collaborate with the content team to create and optimize SEO-friendly content aligned with company goals and SEO best practices.

Evaluate backlink profiles and competitor performance to identify opportunities for improvement, outreach, and new strategies to drive engagement and conversions.

Stay current on search engine algorithm updates and evolving SEO best practices.

Recommend process improvements and support SEO testing and analysis initiatives.

Minimum Qualifications (These are the requirements that all applicants MUST HAVE to be considered for this position)

Bachelor’s degree or equivalent experience.

2-3 years of SEO or digital marketing experience.

Proficiency with SEO and analytics tools.

Strong understanding of technical SEO principles, keyword strategy, and content development.

Analytical mindset with the ability to interpret data and present actionable insights.

Excellent written and verbal communication skills.

Strong attention to detail and ability to manage multiple projects and deadlines.

Preferred Qualifications

Bachelor’s degree in Marketing, Communications, Information Systems, or related field.

Experience in both in-house and agency settings.

Working knowledge of HTML / CSS and content management systems (e.g., WordPress, Sitecore).

Familiarity with paid search (PPC) and digital marketing analytics.

Certification in SEO, Google Analytics, or Google Ads

Location : Company Overview

Established in 2002, Isagenix International has created simple, proven products that optimize what your body is capable of—helping you protect your greatest asset, your health. For more than twenty years, Isagenix has made holistic science an art with transparency and integrity—creating products and systems that address nutrition, stress, fitness, energy, natural beauty, focus, and financial wellbeing. The global wellbeing company, based in Gilbert, Arizona, markets its products through a network of independent distributors in 22 key markets : the United States, Canada, Puerto Rico, Australia, New Zealand, Mexico, the United Kingdom, Ireland, the Netherlands, Belgium, Spain, Austria, Denmark, Finland, France, Germany, Italy, Norway, Poland, Portugal, Sweden, and Switzerland. For more information, visit Isagenix.com.

Location : EEO

Isagenix International, LLC is an equal opportunity employer and affords equal opportunity to all applicants for all positions without regard to race, color, religion, sex, national origin, age, disability, veteran status or any other status protected by law.