Social Media Intern - Miramar

Overview

Social Media Intern

Location: Miramar, FL

Pay Range: $13.50 - $16.00

The intern provides support to the assigned department while gaining exposure to the daily functions and operations. The role involves assisting with department-specific projects, contributing to administrative and operational tasks, and participating in team activities. The position is designed to support the intern’s continued learning and professional development through hands-on experience in a structured work environment.

The Social Media Intern is responsible for gathering and furnishing content, in collaboration with Marketing and on-campus departments that showcases campus activities, events and learnings on social media and through photos, videos, blogs and creative storytelling. This person will support the day-to-day management of the campus social channel properties including Facebook and Instagram, with the opportunity to contribute content to Marketing's main social channel properties of TikTok, X, and LinkedIn.

This role is designed to be a point of synergy on campus and create community at Concorde through social media and online presence. The person in this position must have a clear understanding of Concorde’s mission and values and a keen eye for recognizing how to capture that in the form of pictures and stories. Because social media users demand visually engaging and timely content, this role requires an individual to be organized, proficient in still and action-based photography and concise, yet detailed, in their writings. A successful social media intern also approaches their work with a coachable spirit and the ability to follow compliance/policy guidelines, as social media continually evolves.

Responsibilities

• Assist with social media content creation and curation in collaboration with Marketing, conceptualizing content that will resonate with the campus audience
• Conduct research on content trends, compile engagement data, and support the preparation of social media reports, presentations, and analytics documentation
• Contribute to social media strategy reviews, platform testing, and content development across various channels
• Participate in team meetings, take notes, present findings and engagement metrics, and provide input on content planning and social media opportunities
• Support operational workflows such as managing online events calendars, uploading photo content, file management, community engagement, and event coordination
• Collaborate with on-campus departments and cross-functional teams to discover content opportunities, attend events/activities to capture photos and videos, and support shared organizational goals
• Help maintain social media tools, databases, content management systems, and platforms relevant to the department
• Identify and develop content-worthy stories among staff, students, alumni, and community partners through interviews and blog/article writing
• Shoot and edit assigned video content, deliver raw footage, and prepare media for social media use
• Act as a first-level gatekeeper for campus content submitted by associates and students, ensuring quality and compliance
• Monitor social media channels and actively engage on behalf of the organization in accordance with compliance requirements
• Ensure media releases are procured and uploaded to comply with organizational and accreditor standards
• Encourage participation in campus social media initiatives and contests to drive audience loyalty and growth
• Provide contextual information with photos suitable for creating social captions and posting in a timely fashion
• Evaluate social media performance, build reports using analytics, and present learnings and new content opportunities to campus senior leadership on a monthly basis
• Adapt to changing priorities and take on new social media assignments as the role evolves
• Maintain confidentiality and adhere to organizational policies and procedures
• Other duties as assigned

Qualifications

Education / Experience

• HS Diploma or GED (required)
• Currently pursuing, or recently completed, a bachelor's degree in the area of assignment (Marketing, Advertising, Communications or Journalism, or possibly Business; Junior or Senior status
• Minimum of two (2) years experience or education in area of assignment

Skills

• Basic understanding in the area of assignment – ., marketing principles, IT systems, finance, etc.
• Eagerness to learn and grow within the field
• Strong organizational skills and attention to detail
• Proficient in Microsoft Office Suite and/or relevant software tools
• Excellent written and verbal communication skills
• Possess theoretical and practical working knowledge of various social platforms and how content differs on each
• Able to articulate tailored messages through various mediums
• Experience capturing live events and staging photo opportunities
• Passion for social media and using it in the business environment
• Understand the implications of new information for both current and future problem-solving and decision-making
• Identify complex problems and reviewing related information to develop and evaluate options and implement solutions
• Present ideas in a clear and compelling manner, both verbally and in written format

Standard Abilities

• Able and willing to:Communicate, think, learn, and reasonUse computers and computer systems (including hardware and software) to process transactions, store documents, enter data, or perform assigned tasksSafely ambulate and/or maneuver when on-site at Company locationsDemonstrate and utilize active listening, inductive reasoning, information ordering and category flexibility
• Ability to use good judgment, problem-solving and decision-making skills
• Ability to maintain confidentiality and manage sensitive information with discretion
• Ability to work in a fast-paced environment where deadlines are essential and multiple projects are worked simultaneously
• Ability to gain, understand and apply information and data as it relates essential functions of the position
• Ability to foster long-term relationships with stakeholders

Work Environment

• Work is performed indoors in a climate-controlled environment when on site at assigned company location. Employees must be able to safely ambulate when on company premises.
• This position is on campus or an on-site work location to meet business needs. Employees must be able to follow all safety precautions including the use of personal-protective equipment. Employees must also be able to adhere to site-specific safety procedures. Work environments may include exposure to student learning environments with a variety of conditions. Employees must meet minimum technical standards for eligibility and participation.
• No travel required