Product Manager

Welcome to MFour!

Our Story : Founded in 2011, MFour is a fast-growing data and analytics technology company democratizing consumer insights. Named a 2023 top 25 L.A. tech companies to watch, by Built In, we've created a SaaS ecosystem, giving businesses access to united shopper behavior + opinion data that uncovers the whos, whats, whys, whens, and wheres behind consumers in ways never before possible. We help 25% of the Fortune 100 plus organizations of all sizes make product, brand, and advertising decisions.

Our Product : Using the nation's most downloaded, highest-rated, and only Apple-approved app & web data collection and survey app (Surveys On The Go), MFour is the only consumer market research company that guarantees accurate, validated responses for every survey, giving businesses the data and insights they need to make impactful decisions.

From validated opinion and behavior trackers to advertising exposure measurement, MFour is trusted by hundreds of leading companies.

Our Goal : To eliminate the unknown (data blind spots) within market research in a way that recognizes a consumer's right to privacy – so marketers can make better decisions about new and existing products, advertising choices, and competitive positioning. MFour is trusted by hundreds of leading brands, including Google, Microsoft, Samsung, Walmart, Disney, Spotify, and Lowe's.

Our Core Values : Simplicity, Humility, Quality, Consistency, and Innovation.

Your Journey to Success :

MFour is redefining how advertisers understand, plan, and measure campaigns. As we expand our platform's advertising capabilities, we're seeking a Product Lead – Advertising to drive the development of innovative ad planning, targeting, and measurement tools that connect consumer insights to actionable marketing outcomes.

This role is at the intersection of UX research, marketing, product strategy, and business impact ideal for a product leader passionate about building data-driven advertising solutions that shape the future of media decision-making.

Your Mission :

The Product Lead – Advertising will :

• Own the product vision and roadmap for MFour's advertising solutions, including campaign planning, media targeting, and ad measurement tools.
• Champion a user-first approach, embedding UX research, qualitative feedback, and behavioral data into every product decision.
• Partner closely with Marketing, Research, and Sales to define go-to-market strategies, prioritize features, and ensure commercial success.
• Design and deliver differentiated ad solutions that connect consumer behavior to campaign outcomes, enabling advertisers to plan and optimize with confidence.
• Continuously monitor competitive trends, market needs, and client feedback to ensure our advertising products lead the market.

What You'll Do

What Sets You Apart

In return for your dedication, we offer :

Top-tier health benefits include : medical, dental, vision, LTD, and life insurance

Unlimited PTO

CHECK US OUT : https : / / www.youtube.com / watch?v=cabweOxGias&t=1s

OUR APP : https : / / surveysonthego.com /

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