Vice President Brand & Creative Services

Savvas Learning Company is a global education company that produces award-winning learning solutions that empower educators and engage students with the highest quality content.

Recognized as an industry leader, we serve millions of K-12 learners with innovative, student-centered educational programs that turn today's classrooms into active learning environments. By embracing technology, personalized learning, and immersive experiences delivered across multiple platforms, we design our learning solutions to be more accessible and relevant to each student.

Our award-winning, high-quality instructional materials span every grade level and discipline, from evidence-based, standards-aligned core curricula and supplemental and intervention programs to state-of-the-art assessment tools and the industry's most innovative portfolio of college and career readiness solutions - all designed to meet the needs of every learner.

Overview

The Vice President of Brand and Creative Services will lead the development, management, and execution of the company's brand strategy and creative direction across all channels and customer touchpoints. This role combines strategic brand leadership with hands-on creative vision, managing a cross-functional team of designers, writers, content strategists, and brand marketers. The VP will ensure the brand reflects the company's mission and resonates with educators, administrators, students, and parents across diverse segments.

Responsibilities

Brand Strategy & Development

• Define, evolve, and execute a comprehensive brand strategy that supports company growth, product positioning, and customer engagement.
• Lead brand architecture, visual identity systems, tone of voice, and messaging frameworks across all platforms.
• Ensure corporate brand consistency across product lines, marketing materials, digital platforms, social media, sales enablement tools, and internal communications.

Creative Leadership

Team & Resource Management

Collaboration & Cross-Functional Partnership

Brand Governance & Measurement

Qualifications

Required

Minimum of 15 years of progressive experience in brand strategy, creative direction, and team leadership, with at least 5 years in a senior or executive role managing multidisciplinary creative teams.

Bachelor's degree in Marketing, Communications, Design, or a related field is required; a Master's degree or MBA is a plus.

Demonstrated success developing and executing long-term brand strategies that drive awareness, customer engagement, and business growth-ideally including successful brand launches, refreshes, or rebrands.

Proven ability to lead and inspire high-quality, award-winning creative work across channels (print, digital, video, product, experiential, etc.) while balancing creative vision with strategic and commercial goals.

Experience driving multi-channel campaigns (digital, content, paid media, social, email, events, etc.) with measurable outcomes.

Strong empathy for diverse user personas in the K-12 space and a keen ability to translate customer insights into compelling narratives and brand experiences.

Proficiency in managing creative workflows, timelines, budgets, and production pipelines using tools such as Asana, Basecamp, Jira, or similar. Comfortable managing both in-house and outsourced creative resources.

Experience mentoring, coaching, and scaling high-performing teams in fast-paced, collaborative environments. Commitment to building an inclusive, equitable, and creatively empowering workplace.

Exceptional verbal and written communication skills with the ability to clearly articulate vision, advocate for creative strategy, and collaborate effectively across executive, product, and marketing teams.

A robust portfolio showcasing a range of brand initiatives and creative work across platforms that reflect strategic thinking, creative leadership, and measurable success.

Preferred

Experience leading branding or creative initiatives within K-12 publishers, edtech companies or curriculum providers. Familiarity with district buying cycles, curriculum adoption processes, and the priorities of key stakeholders such as superintendents, teachers, students, and parents.

Familiarity working closely with product design teams to align brand identity with digital experiences.

Ability to interpret data, analytics, and brand tracking insights to inform creative decisions and continuously optimize brand performance.

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Savvas Learning Company provides access to a benefits experience created to offer our employees choice, flexibility, and the opportunity to save money for the future. Benefits include medical, dental, vision, tax-advantaged accounts, pharmacy, life insurance, disability insurance, matching 401(k), and paid time off. Our benefits are part of a total package that is carefully designed to support the total well-being of our employees.

Savvas Learning Company is an Equal Opportunity Employer. Savvas Learning complies with all applicable federal, state and local laws regarding recruitment and hiring. Savvas prohibits discrimination against individuals based on race, color, region, national origin, sex, age, disability, and other protected group status. We strive to create a fair and inclusive workplace where everyone feels valued and respected. Learn more about your EEO rights as an applicant .

Savvas Learning is an affirmative action employer and participates in E-Verify. E-Verify Know Your Rights

Notice to California Applicants : Information collected and processed as part of your Savvas Careers profile, and any job applications you choose to submit is subject to Savvas' California Applicant Privacy Notice .