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Product Marketer, Platform Marketing

Product Marketer, Platform Marketing

HubSpotBoston, New Hampshire, USA
2 days ago
Job type
  • Full-time
Job description

POS-17909

Ready to make an impact

As part of HubSpots Platform Marketing team youll help bring our ecosystem to life connecting our app partners developers and customers through ecosystem products that help businesses grow better. Youll lead marketing operations and cross-functional coordination across a rapidly expanding portfolio of multi-hub products and ecosystem initiatives.

This role sits at the intersection of product marketing and project management . Youll own ecosystem communications and project management of some of our most visible launches and moments throughout the year.

Were looking for a strategic operator and storyteller someone who can bring structure to complex projects drive alignment across diverse teams and translate platform innovation into compelling narratives that resonate with builders and customers alike.

In this role youll get to own :

Communications & Engagement

  • Own end-to-end communications for HubSpots app partners and developer ecosystem including newsletters launch updates and required actions.
  • Develop and maintain a structured builder communications calendar aligned with product launches Spotlights and partner programs.
  • Partner with product and pmm on key updates to the developer and app partner community and manage multi month comms projects end-to-end.

PMM & Process Management

  • Support go-to-market planning and execution for ecosystem-led launches ensuring messaging positioning and timing are consistent across channels.
  • Lead quarterly ecosystem marketing operations including marketplace feature slot management paid placement allocation and email campaign slots.
  • Drive biannual roadmap coordination across Platform Marketing and Product teams to share a public roadmap with our customers partners and developers.
  • Drive biannual cross-functional process for ecosystem features to Spotlights manage all ecosystem features.
  • Build scalable processes templates and frameworks to support cross-team initiatives including brand legal and product asset review. Identify process gaps and implement improvements to streamline cross-team collaboration.
  • Were looking for someone who :

  • Skilled storyteller and customer- and partner-centric in your approach to marketing.
  • Strong project management skills including clear communication around timelines ownership and status updates.
  • Experienced in product marketing and project management ideally within SaaS; bonus if youve worked on ecosystem or platform products.
  • Proven success creating content and driving go-to-market initiatives for a SaaS or Product-Led Growth company.
  • Highly organized and proactive with a track record of leading complex multi-stakeholder initiatives from concept to completion.
  • Clear and confident communicator who can align diverse teams and simplify complex information for different audiences.
  • Operates with an owners mindset high personal accountability independent execution and the ability to anticipate and address the needs of your portfolio.
  • Able to translate complex product or partner inputs into clear actionable plans that drive meaningful results.
  • Thrives in dynamic environments balancing structure with flexibility and creativity.
  • Data-informed and comfortable using metrics to guide decisions measure impact and continuously improve.
  • An owners mindset; with high personal accountability - able to work independently to drive projects and initiatives and understand and anticipate the needs of your portfolio.
  • Coachable / self-aware you understand your areas of strength and growth and are hungry to learn and improve.
  • Pay & Benefits

    The cash compensation below includes base salary on-target commission for employees in eligible roles and annual bonus targets under HubSpots bonus plan for eligible addition to cash compensation some roles are eligible to participate in HubSpots equity plan to receive restricted stock units (RSUs). Some roles may also be eligible for overtime pay. Individual compensation packages are tailored to your skills experience qualifications and other job-related reasons.

    This resource will help guide how we recommend thinking about the range you see. Learn more about HubSpots compensation philosophy.

    Benefits are also an important piece of your total compensation package. Explore the benefits and perks HubSpot offers to help employees grow better.

    At HubSpot fair compensation practices arent just about checking off the box for legal compliance. Its about living out our value of transparency with our employees candidates and community.

    Annual Cash Compensation Range :

    $88000 $132000 USD

    We know the confidence gap and impostor syndrome can get in the way of meeting spectacular candidates so please dont hesitate to apply wed love to hear from you.

    If you need accommodations or assistance due to a disability please reach out to us using this form.

    At HubSpot we value both flexibility and connection. Whether youre a Remote employee or work from the Office we want you to start your journey here by building strong connections with your team and peers. If you are joining our Engineering team you will be required to attend a regional HubSpot office for in-person onboarding. If you join our broader Product team youll also attend other in-person events such as your Product Group Summit and other gatherings to continue building on those connections.

    If you require an accommodation due to travel limitations or other reasons please inform your recruiter during the hiring process. We are committed to supporting candidates who may need alternative arrangements

    Massachusetts Applicants : It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

    Germany Applicants : (m / f / d) - link to HubSpots Career Diversitypage here.

    India Applicants : link to HubSpot Indias equal opportunity policy here.

    About HubSpot

    HubSpot (NYSE : HUBS) is an AI-powered customer platform with all the software integrations and resources customers need to connect marketing sales and service. HubSpots connected platform enables businesses to grow faster by focusing on what matters most : customers.

    At HubSpot bold is our baseline. Our employees around the globe move fast stay customer-obsessed and win together. Our culture is grounded in four commitments : Solve for the Customer Be Bold Learn Fast Align Adapt & Go! and Deliver with HEART. These commitments shape how we work lead and grow.

    Were building a company where people can do their best work. We focus on brilliant work not badge swipes. By combining clarity ownership and trust we create space for big thinking and meaningful progress. And we know that when our employees grow our customers do too.

    Recognized globally for our award-winning culture by Comparably Glassdoor Fortune and more HubSpot is headquartered in Cambridge MA with employees and offices around the world.

    Explore more :

  • HubSpot Careers
  • Life at HubSpot on Instagram
  • By submitting your application you agree that HubSpot may collect your personal data for recruiting global organization planning and related purposes. Refer to HubSpots Recruiting Privacy Notice for details on data processing and your rights.

    Key Skills

    Conveyancing Paralegal,Fireworks,Logistics,Clinical,Avionics

    Employment Type : Full Time

    Experience : years

    Vacancy : 1

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