Talent.com
No longer accepting applications
Provider Relations and Marketing Specialist

Provider Relations and Marketing Specialist

MediabistroLongmont, CO, United States
30+ days ago
Job type
  • Full-time
Job description

Orthopaedic & Spine Center of the Rockies PC - Provider Relations and Marketing Specialist

Description

OCR has been the premier provider of orthopaedic care in Colorado, Wyoming, and Nebraska for 55 years! As we continue to grow, we are looking for individuals who share our values and are looking to contribute to our mission and vision. Are you passionate about patient care, teamwork, and inspiring others? If so, join the specialists in the medicine of motion today!

The Provider Relations & Marketing Specialist plays a vital role in building and maintaining strong relationships with referring providers, community partners, and internal stakeholders to support the growth and visibility of the organization. This position serves as a key liaison between the Director of Marketing and external contacts, ensuring alignment across marketing, outreach, and business development efforts.

Primary responsibilities include conducting outreach visits, promoting OCR’s services, coordinating provider onboarding, and supporting strategic marketing campaigns across digital, print, and social media platforms. The role also involves managing referral data, auditing online physician listings, organizing community and internal events, maintaining promotional inventory, and assisting with budget tracking.

Essential Duties and Responsibilities

Provider Relations & Outreach

  • Serve as a primary point of contact for referring provider (PCP) offices and internal stakeholders while working in close collaborations with the Director of Marketing & Practice Development.
  • Foster positive, ongoing relationships with physicians, clinic managers, and healthcare partners.
  • Bring energy, professionalism, and strong interpersonal skills to every interaction, serving as a dynamic ambassador for OCR.
  • Conduct practice visits and outreach to build rapport, deliver materials, and promote services.
  • Gather feedback, identify barriers to referrals, and relay insights to the Director of Marketing.
  • Coordinate provider onboarding and education on OCR’s programs, services, and processes.
  • Monitor referral trends, help identify growth opportunities and support targeted outreach initiatives.
  • Facilitate networking efforts to foster relationships with local primary care referrals, medical practices, and healthcare systems to increase patient referrals and strengthen OCR’s brand reputation.
  • Maintain PCP and referral database reports.
  • Coordinate PCP networking lunches and mixers tailored to OCR South physicians’ goals and target provider lists.
  • Ensure OCR physician information is accurate on health system websites.

Marketing Support & Campaign Execution

  • Serve as a key liaison between the Director of Marketing and external stakeholders to support strategic initiatives and communication efforts.
  • Assist with the execution of the Director of Marketing’s strategic initiatives across multiple platforms, including :
  • Print, digital, social media, YouTube, email, blog, billboard, video, sponsorship, and internal campaigns.
  • Have a deep understanding of social media and electronic marketing trends to support content development and drive engagement across platforms.
  • Collaborate with the Director of Marketing to execute creative, high-impact digital content that aligns with OCR’s voice and campaign objectives.
  • Support content development and cross-platform promotion of key service lines and physicians.
  • Ensure all OCR campus and physician Google My Business (GMB) profiles are accurate.
  • Manage and audit physician listings on platforms such as WebMD, Vitals, Healthgrades, and similar directories.
  • Conduct monthly audits to catch unauthorized changes made by Google and ensure action is taken if needed.
  • Brand Management & Promotional Oversight

  • Coordinate advertising and sponsorship requests with external vendors and community partners.
  • Ensure brand consistency and regulatory compliance across all advertising initiatives.
  • Track and maintain inventory of promotional items, physician posters, business cards, and branded gear.
  • Coordinate distribution of marketing materials to all OCR locations, with a focus on supporting the South campuses.
  • Collaborate with OCR Athletic Trainers at St. Vrain Valley High Schools to ensure all branding materials and banners are appropriately distributed and maintained.
  • Community Partnerships & Outreach Initiatives

  • Conduct yearly reviews of hotel partnerships.
  • Update and distribute hotel marketing materials for OCR South and North campuses.
  • Coordinate with hotels to offer discounted rates for OCR patients, enhancing the overall patient experience.
  • Support planning and execution of community and professional events including but not limited to :
  • Orthopaedic Symposium, Total Joint Walk, CSU 5K, Bike to Work Day, Healthcare Summit, local 5Ks, and other South campus initiatives.
  • Represent OCR at community events and on-site booth activations.
  • Budget Management & Marketing Analytics :

  • Assist in aligning marketing activities with department budgets and SMART goals.
  • Maintain and monitor monthly budget spreadsheets and reports.
  • Track marketing metrics to assess program effectiveness and ROI.
  • Internal Engagement & Organizational Events :

  • Provide assistance with internal OCR events such as :
  • Holiday Party, Employee Appreciation Week, Milestone Awards Night, and other employee engagement efforts.
  • Other duties as assigned.
  • Requirements

    Education and Experience

  • Preferred Bachelor’s Degree with a concentration in Marketing, Advertising, Communications, or related field required.
  • A minimum of five years’ experience as a Marketing Specialist or in a similar role required.
  • Proficiency in Microsoft Office Suite and Adobe Creative Suite (InDesign, Illustrator, Photoshop).
  • Demonstrated experience with traditional and digital marketing, content marketing, and social media marketing.
  • Knowledge of marketing / sales strategies related to proposal writing and presentations.
  • Ability to comprehend and interpret competitor strategies and consumer behavior.
  • Travel Requirements

    Position requires acceptable motor vehicle driving history, valid and free from restrictions, and must have a valid driver’s license and appropriate vehicle insurance coverage. Ability to travel between all OCR locations.

    Physical Requirements

  • The work environment is the typical office environment. The employee must be able to complete their work satisfactorily in an environment where there are significant distractions, including staff, patients, and vendors walking through and conversing, telephones ringing, conversations carrying over, loud noises, and interruptions to answer questions from others.
  • While performing the duties of this job, the employee is regularly required to sit and use hands to finger, handle, or feel objects, tools, or controls up to 8 hours per day. The employee frequently is required to talk or hear. The employee is regularly required to stand; walk; reach with hands and arms, and stoop, kneel, crouch, or crawl.
  • The employee may regularly lift and / or move up to 40 pounds and should do so in a sound and safe manner. Specific vision abilities required by this job include close vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.
  • Benefits

  • Medical, Dental, & Vision coverage
  • Life and AD&D Insurance
  • Short- and long-term disability coverage
  • Retirement savings and profit sharing plan participation
  • Employee Assistance Program
  • Paid Holidays & Paid Time Off
  • Company-sponsored events
  • Annual merit increases
  • Benefit eligibility is dependent on employment status, and a waiting period may apply
  • Orthopaedic & Spine Center of the Rockies (OCR) is an Equal Opportunity Employer and prohibits discrimination or harassment of any kind. OCR is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions are based on business needs, job requirements and individual experience and qualifications, without regard to a person's race, color, age, sex, gender identity, gender expression, marital status, sexual orientation, religion, creed, national origin, the presence of any physical or mental disability, or status as a disabled veteran, recently separated veteran, other protected veteran, or Armed Forces service medal veteran, or any other protected status.

    Applications will be accepted until the position is filled; to receive full consideration, please apply by August 25, 2025.

    Compensation Details : In addition to base salary, productivity incentives may be offered.

    Salary Description

    Starting at $56,485, with incentive opportunities

    Create a job alert for this search

    Marketing Specialist • Longmont, CO, United States

    Related jobs
    • Promoted
    • New!
    Partnerships Associate

    Partnerships Associate

    VirtualVocationsBoulder, Colorado, United States
    Full-time
    A company is looking for a Partnerships Associate to support customer relationships and develop new partnerships.Key Responsibilities Build and maintain relationships with potential customers and...Show moreLast updated: 1 hour ago
    • Promoted
    • New!
    Client Engagement Associate

    Client Engagement Associate

    VirtualVocationsFort Collins, Colorado, United States
    Full-time
    A company is looking for a Client Engagement Associate to support the operations and delivery of blended learning programs for Enterprise clients. Key Responsibilities Manage the delivery of blend...Show moreLast updated: 21 hours ago
    • Promoted
    • New!
    Business Strategist Partner Experience

    Business Strategist Partner Experience

    VirtualVocationsFort Collins, Colorado, United States
    Full-time
    A company is looking for a Business Strategist, Partner Digital Experience.Key Responsibilities Translate company and GPC priorities into a cohesive partner digital experience strategy and multiy...Show moreLast updated: 3 hours ago
    • Promoted
    • New!
    Referral Marketing Coordinator

    Referral Marketing Coordinator

    VirtualVocationsBoulder, Colorado, United States
    Full-time
    A company is looking for a Referral Marketing Coordinator.Key Responsibilities Develop and optimize a customer-focused referral program based on the existing framework Run experiments to increas...Show moreLast updated: 19 hours ago
    • Promoted
    Customer Advocacy Specialist

    Customer Advocacy Specialist

    VirtualVocationsBoulder, Colorado, United States
    Full-time
    A company is looking for a Customer Advocacy Program Specialist to join their Customer Success Digital Transformation team. Key Responsibilities Build and manage the advocacy content calendar alig...Show moreLast updated: 30+ days ago
    • Promoted
    Provider Relations and Marketing Specialist

    Provider Relations and Marketing Specialist

    Orthopaedic & Spine Center of the RockiesLongmont, CO, US
    Full-time
    Orthopaedic & Spine Center of the Rockies PC - Provider Relations and Marketing Specialist.OCR has been the premier provider of orthopaedic care in Colorado, Wyoming, and Nebraska for 55 years!...Show moreLast updated: 11 days ago
    • Promoted
    Community Outreach Liaison (Business Development)

    Community Outreach Liaison (Business Development)

    Pasadena Villa OutpatientWestminster, CO, US
    Full-time
    Community Outreach Liaison (Business Development).Why You Will Love Working With Us!.At Pasadena Villa Outpatient, we are a dynamic, dedicated, and growing team of professionals deeply passionate a...Show moreLast updated: 11 days ago
    • Promoted
    Stakeholder Engagement Specialist

    Stakeholder Engagement Specialist

    VirtualVocationsBoulder, Colorado, United States
    Full-time
    A company is looking for a Health Insurance - Stakeholder Engagement Specialist.Key Responsibilities Review case documentation and render independent determinations in accordance with IDRE guidel...Show moreLast updated: 1 day ago
    • Promoted
    Strategic Partnership Specialist

    Strategic Partnership Specialist

    VirtualVocationsBoulder, Colorado, United States
    Full-time
    A company is looking for a Strategic Partnership Specialist to support the development and management of key partnerships in healthcare online reputation management. Key Responsibilities Conduct m...Show moreLast updated: 30+ days ago
    • Promoted
    Relationship Development Team Marketer

    Relationship Development Team Marketer

    Paul Davis RestorationLouisville, CO, US
    Full-time
    Retain and grow relationships with key accounts in the Insurance Agents and Brokers vertical.Recruit key partnered insurance agent and broker accounts. Onboard and train key partnered relationships ...Show moreLast updated: 30+ days ago
    • Promoted
    Provider Engagement Specialist

    Provider Engagement Specialist

    VirtualVocationsBoulder, Colorado, United States
    Full-time
    A company is looking for a Provider Engagement Network Specialist to manage provider data and support the resolution of related issues. Key Responsibilities Ensure accurate setup of providers in t...Show moreLast updated: 30+ days ago
    • Promoted
    Sales Strategy Specialist

    Sales Strategy Specialist

    VirtualVocationsBoulder, Colorado, United States
    Full-time
    A company is looking for a Sales Strategy & Operations Specialist - LATAM.Key Responsibilities Conduct ad-hoc analyses and track key metrics to assess performance and drive growth Identify and i...Show moreLast updated: 30+ days ago
    • Promoted
    Community Outreach Liaison (Business Development) (Westminster)

    Community Outreach Liaison (Business Development) (Westminster)

    Pasadena Villa OutpatientWestminster, CO, United States
    Full-time
    Community Outreach Liaison (Business Development).Why You Will Love Working With Us!.At Pasadena Villa Outpatient, we are a dynamic, dedicated, and growing team of professionals deeply passionate a...Show moreLast updated: 7 days ago
    • Promoted
    Sales and Marketing Partner

    Sales and Marketing Partner

    VirtualVocationsBoulder, Colorado, United States
    Full-time
    A company is looking for a Sales and Marketing Partner.Key Responsibilities Respond to incoming customer inquiries through various communication channels Establish and maintain relationships wit...Show moreLast updated: 1 day ago
    • Promoted
    Sales Development Rep

    Sales Development Rep

    Camping World HoldingsLongmont, CO, US
    Full-time +1
    Sales Development Representative.As a Sales Development Representative you will be a key contributor to our enterprise wide sales initiative. We are looking for someone with a proven track record an...Show moreLast updated: 30+ days ago
    • Promoted
    Part-Time Partner Support Associate

    Part-Time Partner Support Associate

    VirtualVocationsBoulder, Colorado, United States
    Part-time
    A company is looking for a Part-time Partner Support Associate.Key Responsibilities Handle incoming calls from customers, providing prompt and professional responses Document calls and ensure ac...Show moreLast updated: 23 hours ago
    • Promoted
    Massachusetts Licensed Patient Engagement Specialist

    Massachusetts Licensed Patient Engagement Specialist

    VirtualVocationsBoulder, Colorado, United States
    Full-time
    A company is looking for a Patient Engagement Specialist with a MA Pharmacy License.Key Responsibilities : Proactively coordinate medication refills and adjudicate pharmacy claims Make outbound p...Show moreLast updated: 2 days ago
    Life & Health Insurance Agent – Phone Sales

    Life & Health Insurance Agent – Phone Sales

    Harmony Insurance GroupLongmont, CO, US
    Full-time
    Quick Apply
    Your Voice, Their Future Join Our Mission : .Caring for Your Future, Today" 🌟 About Harmony Insurance Group At Harmony Insurance Group, we believe insurance should be more than policies—...Show moreLast updated: 30+ days ago
    • Promoted
    PA Licensed Client Manager

    PA Licensed Client Manager

    VirtualVocationsBoulder, Colorado, United States
    Full-time
    A company is looking for a Client Manager.Key Responsibilities Manage and maintain relationships with existing commercial insurance clients Review and analyze insurance policies to ensure approp...Show moreLast updated: 1 day ago
    • Promoted
    Ohio Licensed Customer Engagement Leader

    Ohio Licensed Customer Engagement Leader

    VirtualVocationsFort Collins, Colorado, United States
    Full-time
    A company is looking for a Head of Customer Engagement & Strategy.Key Responsibilities Transform product marketing assets into customer-facing stories and presentations Develop and deliver sales...Show moreLast updated: 1 day ago