Senior Director, Global Integrated Campaigns

Salesforce Integrated Campaigns Marketing Leader

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn't a buzzword it's a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You're in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

We're Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good you've come to the right place.

At Salesforce, we empower companies to connect with their customers in a whole new way. The Global Integrated Campaigns team at Salesforce is at the heart of how we bring our brand and solutions to market. Reporting into the Vice President of Integrated Campaigns this team is responsible for building full funnel, insights lead campaigns that scale across regions and deliverable measurable impact - from driving AI adoption to accelerating pipeline.

We work closely with Field Marketing, Product Marketing, Creative and Industry teams to craft bold narratives, execute Global campaigns at scale and ensure seamless execution while maintaining a unified global strategy. Our campaigns are designed for consistency and adaptability across all customer touch points ensuring alignment well empowering our Global Field teams to activate.

If you're energized by translating business strategy into high impact global demand campaigns and want to help shape the future of Ai-driven customer engagement this is the place for you.

Key Responsibilities

• Partner with Product Marketing, Brand Marketing, Creative, Media Lab, and COEs to align messaging, targeting, and activation strategies.
• Serve as a strategic advisor on campaign architecture and demand gen best practices.
• Drive collaboration across stakeholders, synthesizing input into actionable marketing plans aligned to strategic business objectives.
• Ensure integration of customer journeys, persona-based messaging, and sales play alignment into every campaign.

Lead the creative briefing process and work with in-house designers, writers, and producers.

Translate campaign goals into compelling content assets (emails, landing pages, paid media, social, etc.).

Ensure brand consistency and quality across all creative outputs.

Oversee the development of activation-ready global campaigns and campaign packages.

Deliver Measurable Impact

Management & Leadership

Preferred Qualifications & Experience

Why Join Salesforce?

This is a rare opportunity to shape the future of global demand generation at one of the world's most admired companies. You'll build and lead a new function at the intersection of creativity, strategy, and executiondriving real business impact through customer-centric marketing.

Join us and help define the next era of integrated marketing at Salesforce! Unleash Your Potential When you join Salesforce, you'll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best. Together, we'll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future but to redefine what's possible for yourself, for AI, and the world.

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Posting Statement Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that's inclusive, and free from discrimination. Know your rights : workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including : time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link : https : / / www.salesforcebenefits.com .