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GTM Strategy Analyst
GTM Strategy AnalystMiro • New York City, New York, USA
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GTM Strategy Analyst

GTM Strategy Analyst

Miro • New York City, New York, USA
25 days ago
Job type
  • Full-time
Job description

About the Team

As part of the GTM Strategy & Enablement Team you will work daily to drive alignment clarity and execution across our GTM org. You will partner closely with Sales Marketing and Product to define strategy streamline processes and enable teams to perform at their very best for our Miro Customers. By combining data-driven insights with operational excellence we ensure every GTM function is equipped to deliver consistent growth customer excellent and market impact.

About the Role

This is a senior hands-on strategic position reporting to the Head of GTM Strategy. The role is designed to own and improve go-to-market content and processes to accelerate business growth.

You will build scalable GTM flows and processes ensuring our go-to-market strategy is effective and efficient. You will possess a strong testable point of view on GTM strategy and debug processes to resolve issues.

Your work will involve strategic thinking and execution across sales customer success renewals solution engineering consulting and operations. You will define and optimize the end-to-end rep journey and its associated processes.

Top Outcomes

  • Reduced field time
  • Improved conversion rates between sales stages
  • Increased deal velocity

What youll do

  • Prototype evaluate and ensure all delivered GTM content is best-in-class; partnering with our engineers to put updated document and systems in place at scale
  • Build scalable content and processes to increase sales funnel effectiveness
  • Debug GTM processes to resolve flow issues
  • Direct teams to deliver high-quality outcomes
  • Build GTM Systems : Design develop and implement robust automated workflows and integrations across Miros GTM tech stack (Salesforce Marketo Outreach Gong Clay Snowflake Common Room and more) to streamline lead qualification account scoring and pipeline generation
  • Drive New Product Go-To-Market : Assist in the technical implementation for new product launches focusing on identifying and enabling sales processes for specific unestablished personas through data-driven targeting and prioritized outreach
  • Optimize Demand Generation : Leverage data from various sources (internal and external including Clays enrichment) to enhance account scoring refine Ideal Customer Profiles (ICPs) for both new customer acquisition and existing customer expansion
  • Data Orchestration : Ensure seamless high-quality data flow between critical GTM platforms and our data warehouse (Snowflake) transforming raw data into actionable insights with the assistance from sales and marketing teams
  • Automation & Efficiency : Assist with streamlining manual processes and bottlenecks within the GTM funnel and build scalable automation solutions using tools like Clay and Zapier to improve efficiency and reduce operational overhead
  • Cross-Functional Partnership : Collaborate with Sales Revenue Operations and Product teams to understand their needs translate business requirements into technical specifications and assist in the adoption of new GTM capabilities
  • System Health & Governance : Maintain the health security and integrity of our GTM systems proactively identifying issues and ensuring compliance with data governance policies
  • What youll need

  • A senior strategic thinker with deep pre-existing GTM knowledge
  • A Bachelors degree in Business Administration Finance or Economics
  • At least five years experience in a strategy consultancy or GTM focused centre of excellence
  • Specialized knowledge in the area of transformation GTM and designing document production
  • Knows what best-in-class and gold standard look like for both content and process
  • Has a strong demonstrable point of view on GTM strategy
  • Can understand analyze and debug complex GTM flows
  • Strong problem-solving cross-functional collaboration and ownership mindset with adaptability and analytical skills to align stakeholders on solutions
  • Whats in it for you

  • 401k matching Competitive equity package
  • Excellent Medical Dental and Vision health benefits
  • Fertility & Family Forming Benefits
  • Flexible time off
  • Lunch snacks and drinks provided in the office
  • Wellbeing benefit and WFH equipment allowance
  • Annual learning and development allowance to grow your skills and career
  • Up to $2000 of charitable donation matches each year
  • The reasonably estimated salary range is specific to New York and may not be applicable to other locations. The range for this role is $162.000 to $203.000. Final compensation and total package components will be based on individual factors such as the candidates skills qualifications and experience.

    Required Experience :

    IC

    Key Skills

    Marketing,Data Visualization,Tableau,Customer Segmentation,Microsoft Powerpoint,Investment Banking,Strategic Planning,Financial Modeling,Customer relationship management,Management Consulting,Google Suite,Analytics

    Employment Type : Full Time

    Experience : years

    Vacancy : 1

    Monthly Salary Salary : 162 - 203

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