Senior Product Marketing Manager

Senior Product Marketing Manager

DNSFilter is revolutionizing network security by providing fast, accurate, and reliable threat protection and content filtering. We're a rapidly growing company dedicated to creating a safer internet for businesses and organizations worldwide. Leveraging AI-driven threat intelligence, DNSFilter empowers our customers to proactively block threats before they impact their networks. We foster a collaborative, innovative, and results-oriented culture where every team member contributes to our mission of making the internet safer. As we continue our product-fueled growth by adding new features and broadening our solution to meet the needs of the global market, it's clear there's a missing piece. That's where you come in! We are looking for a Senior Product Marketing Manager to help us develop, market, and sell our offerings! This will entail both managing strategic go-to-market projects and actively working on day-to-day enablement tactics. In this role, you will live at the intersection of many functional areas, including product, sales, and demand generation. You will be part of the DNSFilter marketing team and have a significant amount of ownership over your work while working closely with key stakeholders, including executives.

This is a great opportunity to create and market mission-critical cybersecurity applications! Eligible candidates have and can work successfully in a fast-paced, hyper-growth SaaS start-up and are open to candidates in the United States or Canada who can work mostly ET hours. We recognize that people come with a wealth of experience and talent beyond just the technical requirements of a job. If you feel like this job is for you, please apply. We believe diversity of experience and skills, including transferable skills, combined with passion, is a key to innovation and excellence; therefore, we encourage people from all backgrounds to apply to our positions!

At DNSFilter You Will :

Deeply understand the capabilities and differentiators of DNSFilter

Enable sales teams with associated tools and training, developing internal and external collateral, and educating teams on our key differentiators and how to use collateral, including sales training and battlecards

Ownership of DNSFilter's market view through first-hand experience, primary and secondary research, competitive intelligence, customer conversations, and sales feedback

Analyze competitive offerings and market landscape to help determine our product messaging, product direction, product packaging, and pricing strategies

Work in close tandem with product management to develop our long-term cybersecurity roadmap

Own the updating and development of product positioning, messaging, and buyer personas

Create a steady stream of high-quality product content in support of demand generation, earned media, and sales enablement efforts, including ownership of our product-related sales site pages

Own the product components of the website, including the buyer's journey

Participate in the development of marketing plans with the broader marketing team, including ownership of the quarterly product marketing calendar

Work cross-functionally to assess the effectiveness of our collateral and the marketing programs that support your products on an ongoing basis, and suggest and implement changes

Entirely own our quarterly product webinar strategy and work with the product team closely to develop content for the webinar

Be the liaison between the marketing team and product team, working closely with product management on product & feature release strategies

Drive and make recommendations around Analyst Relations strategy, working with the PR team for support

Travel : ~10-20% of the time for team meetups, partner and customer visits, and industry events; you will be expected to attend major annual conferences

Qualifications :

5+ years of experience as a Product Marketing Manager in SaaS

2+ years of experience as a Product Marketing Manager in Cybersecurity SaaS with deep cybersecurity domain and systems comprehension

Strong experience as a self-starter who thrives in a fast-paced environment where self-initiated work is extremely critical and highly valued

Successfully built and executed go-to-market product launches

Successfully and eagerly worked cross-functionally to hit deadlines and overcome any obstacles

Strong hands-on experience with product-led-growth SaaS business models in a very fast-paced start-up and / or scale-up environment

Strong experience independently digging deep into several data resources to find gaps in messaging, collateral, and GTM strategies as a whole

Very high comfort level and genuine excitement to speak directly with customers to ask probing questions, documenting findings, and present both on camera and in person

Outstanding communication, people, and project management skills to interact with colleagues across the entire organization, all customers, and any third parties

Strong experience using project management tools like Asana

Experience using Slack (or similar internal messaging tool)

Can work in a mostly EST environment

Experience working in remote or hybrid environments

Bonus Points For :

Experience as a Product Manager in SaaS

Bachelor's degree in engineering, business, marketing, or a related field

We Offer :

Pathway to promotion to additional organizational positions and responsibilities based upon results and performance, not just time in the chair. You help us grow, and we will help you grow.

Passionate and intelligent colleagues who work hard and have a good time doing it

Paid company-wide week off at the end of each year

Flexible Vacation Policy

Awesome company swag

Full medical, dental, and vision benefits for US, UK, and Canada-based employees

Full short-term disability and life benefits; available long-term disability

Retirement savings account options with vested company matching for qualifying employees

In-person annual gatherings. Last time we all spent a week on a beach in Cancun!