Overview
Employer Industry : Healthcare Analytics
Why consider this job opportunity
- Opportunity for career advancement and growth within a fast-growing company
- Competitive benefits package including excellent healthcare benefits and a 401(k) match
- Flexible and dynamic work culture that promotes work-life balance
- Chance to work alongside talented and dedicated teammates
- Involvement in community service through Definitive Cares program
Responsibilities
Implement and support healthcare-focused direct-to-consumer (D2C) and healthcare professional (HCP) campaigns across various channelsCollaborate with strategic leads to develop campaign and audience strategies for managed and self-serve customersManage campaigns across platforms such as Google, Facebook, Instagram, LinkedIn, and othersCompile regular client-facing campaign reports, including optimizations and recommendationsTroubleshoot audience segment delivery issues and escalate operational challenges with suggested solutionsQualifications
1-3 years of experience in digital media, ad or marketing technology, or ad operationsBaseline knowledge of digital marketingStrong analytical abilities with excellent attention to detailProficient in MS Office, especially ExcelAbility to thrive in a fast-paced work environment and manage time effectivelyPreferred Qualifications
Familiarity with programmatic advertising and real-time bidding environmentsExperience with Google Ads, Facebook / Instagram Ads, and LinkedIn AdsKnowledge of advertising operational tools like LiveRampUnderstanding of media vendors, data partners, SSPs, and DSPs#HealthcareAnalytics #DigitalMarketing #CareerGrowth #FlexibleWork #CommunityInvolvement
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