Manager, Group Sales

Summary

This position is primarily responsible for marketing, promoting, and selling Palm Beach County as a meeting destination for the group market. The candidate must demonstrate success in driving group business by leveraging Palm Beach County's hotels with the goal of achieving assigned annual definite room night bookings in alignment with Discover The Palm Beaches' strategic sales and marketing plans.

This position will be assigned a vertical market segment that includes all group activity between 10-25 rooms on peak, excluding Canada and International Markets. The role will also provide sales support as needed to production toward the Palm Beach County Convention Center and hotels within Palm Beach County based on current needs of the organization.

Essential Duties And Responsibilities

Sales & Marketing Efforts

• Ensures maximum exposure effectiveness and coordinates within the market to obtain the strongest presence possible for the destination and its partners.
• Plans, develops, coordinates, and attends travel trade shows, destination reviews, customer site inspection trips and sponsored events assigned within territory with a focus on ROI.
• Proactively prospects lead generation through direct efforts, assigned trade shows, sales trips, and third-party sales organizations.
• Responds to and solicits business from all inquiries (phone or written requests) developed or assigned.
• Creates and submits pre and post sales trip reports.
• Executes sales and marketing plan strategies and directives geared to hotel and convention center group sales and the development and achievement of annual goals as provided by the Vice President of Group Sales.
• Establishes positive relationships with destination partners creating value add and revenue producing opportunities.
• Develops and recommends annual action plan with suggestions on sales programs, activities, and sales approach to accomplish goals within region and markets assigned. Includes solicitation call schedule, volunteer involvement within beneficial customer industry organizations, travel schedule and personal suggestions geared to generate prospects and leads within assigned territory.
• Becomes an active member of organizations, in accordance with the Marketing Plan, within assigned select market segments. Seeks such opportunities as the organization may provide for volunteer work in order to develop relationships with key decision-makers, thereby developing leads and promoting the visibility of the County as an important and viable destination for groups, meetings and conventions.
• Manages and participates during destination reviews for key clients when appropriate and requested.
• Manages trade show, client events and other activities creatively and effectively to ensure ROI.

Above duties – 75% of time

Administrative

Above duties 20% of time

Operational and Financial

Above duties 5 % of time

Qualifications, Education, Experience

Core Competencies

EQUAL EMPLOYMENT OPPORTUNITY

DISCOVER THE PALM BEACHES is an Equal Opportunity employer that does not discriminate on the basis of actual or perceived race, creed, color, religion, alienage or national origin, ancestry, citizenship status, age, disability or handicap, sex, marital status, veteran status, sexual orientation, arrest record, or any other characteristic protected by applicable federal, state or local laws. Our management team is dedicated to this policy with respect to recruitment, hiring, placement, promotion, transfer, training, compensation, benefits, employee activities and general treatment during employment.

WORK ENVIRONMENT

Working conditions are normal for an office environment. Work may require occasional weekend and / or evening work. This position requires frequent business travel both inside and outside of assigned region. Reasonable accommodations may be limited to enable individuals with disabilities to perform the essential functions.

Other Information

This position description is meant to describe the general nature and level of work to be performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties and skills required for the position.

J-18808-Ljbffr