Media Strategist

Overview : Overview

Salem Media - Minneapolis is seeking a driven and consultative Media Strategist / Account Executive who thrives on creating real business outcomes, not just selling tactics. This role is built for a professional who understands that today’s business leaders don’t want “ads”—they want solutions that increase revenue, improve customer acquisition, and grow profitability.

Our Media Strategists work across multi-channel platforms (broadcast, digital, OTT / CTV, SEO, PPC, and more) to diagnose client challenges, design growth strategies, and deliver measurable results. Success in this role will be defined by your ability to develop new business, retain and grow key accounts, and consistently exceed revenue goals through an outcome-based consultative process.

Responsibilities :

• Consultative Selling : Lead with discovery—analyzing a prospect’s customer journey, conversion bottlenecks, and revenue goals—to create data-driven strategies that solve real business problems.
• Business Impact Solutions : Position Salem Surround not as a vendor of tactics, but as a strategic partner delivering outcomes such as increased leads, higher-quality customers, improved ROI, and long-term growth.
• Client Engagement : Build trust with business owners and marketing leaders through high-value conversations, clear recommendations, and ongoing performance reviews tied directly to client KPIs.
• Revenue Growth : Consistently achieve monthly, quarterly, and annual sales targets by opening new accounts, expanding relationships with existing clients, and providing solutions that scale.
• Strategic Presentations : Craft and deliver compelling proposals that tell the full story—market insights, opportunities, cost of inaction, and a clear path to profit.
• Continuous Learning : Stay current on digital marketing trends, category-specific challenges, and Salem’s growing portfolio of integrated media solutions.

Qualifications : Proven track record of consultative B2B sales success , preferably in media, digital marketing, or related industries.

Ability to go beyond tactics—demonstrated experience in framing solutions around ROI, customer acquisition costs, lifetime value, and competitive positioning.

Strong business acumen : able to connect marketing investment to business outcomes, not just impressions or clicks.

Confident communicator with exceptional written, verbal, and presentation skills—able to simplify complex solutions for decision-makers.

Self-motivated, accountable, and driven to outperform revenue goals while building long-term client relationships.

Familiarity with digital and broadcast platforms is helpful, but the mindset of solving problems and creating measurable outcomes is essential.

Benefits : What We Offer

EEO Statement : Come see how Salem is DIFFERENT and why we’ve been certified as a “Great Place to Work” and as a “Best and Brightest” equal opportunity employer.

Salem Media Mission Statement

Impacting lives and communities by amplifying truth, faith, and self-governance through media.

#advertising #sales #media #broadcast #radio #digital #marketing

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