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Social Media Intern

Social Media Intern

ANDREAS STIHL AG & Co. KGVirginia Beach, VA, US
30+ days ago
Salary
$20.00 hourly
Job description

Social Media Intern

Datum : 03.02.2025

Standort : Virginia Beach, VA, US, 23452

Unternehmen : STIHL

About STIHL INC :

As a family-owned company, it’s the people who continue to make STIHL a successful, world-class brand.  Since revolutionizing the forestry industry in Germany with the first electric chainsaw in 1926, the STIHL name has remained synonymous with outstanding innovations, high-quality products and comprehensive service.

Internship Summary :

STIHL Inc. has a full time opening for a Social Media Intern in our Marketing Department.

  • To support the STIHL USA social media marketing, content management, social care, global communications, analytics / reporting, and influencer programs.
  • Assist in the planning, development and deployment of editorial calendars for multiple brand offline, and social media platforms
  • Work with STIHL Legal team on all content approvals.
  • Review Global content calendar and coordinate with social media team, agency and legal to select content appropriate for use in the U.S.
  • Review social post copy to ensure it is on-brand, legally approved and within brand guidelines and standards.
  • Assist social media, content, and influencer teams on planning and coordinating content shoots.
  • Assist social media & social care teams with social care items to ensure user questions / comments are handled in 24hrs or less.
  • Experience posting to & monitoring social media platforms, to include : Facebook, Instagram, Twitter (X), LinkedIn, Pinterest, TikTok

Internship Goals :

  • Understanding of content editorial creation, collaboration and implementation across social media channels.
  • Plan and finalize seven social marketing campaign calendars throughout the year (Winter, Spring Battery, Spring Retail & Mother's Day, Father's Day & Safety Month, Summer, Fall, Holiday)
  • Review and complete reviews of 12 monthly global content calendars. Implement appropriate content for social use each month.
  • Have at least 10 examples of handling social care items from start to finish, with social media team and agency.
  • Work with content specialist and social team to plan and complete at least two social media content shoots.
  • Internship Requirements :

    Academic Year : Junior or Senior

    Area of Study : Marketing, Digital Marketing, Communications

    Preferred GPA : 3.0

    Software Knowledge : Microsoft 365 (Word, Excel, PowerPoint, Outlook)

    Internship Information :

    Work Hours : 8 : 30am - 5pm

    Department : Marketing

    Compensation : $20 / hour

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