Senior Manager, Marketing (B2B) New Santa Monica, CA

Overview

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At FIGS, we celebrate, empower, and serve those who serve others. With TEAMS, we’re bringing that same mission to entire healthcare institutions outfitting hospitals, clinics, schools, and healthcare systems with the scrubs they deserve. We're looking for a Senior Marketing Manager to build and drive TEAMS marketing strategy from the ground up. This role is perfect for a B2B marketer who knows how to move fast, think full-funnel, and operate in a cross-functional, high-growth environment. It's a chance to build FIGS’ institutional marketing engine from the ground up. You’ll architect the strategy, execute the campaigns, and bring FIGS’ brand voice into a whole new arena.

What You’ll Do :

• Build Demand, Not Just Noise : Design and launch integrated campaigns that drive real pipeline; spanning digital, field, lifecycle, and sales-enablement levers..
• Create Tools That Sell : Case studies, one-pagers, email nurture flows, tradeshow collateral, and customer decks. (You’ll also have a junior designer to partner with.)
• Make Tradeshows Revenue-Driving Machines : Partner with our Brand Experiences team to ensure we’re showing up at the right shows and conferences, with the right presence. Then working to close deals.
• Fuel Growth Across Paid & Owned Channel : Support planning and execution across email, social, and paid media. Ensuring every touchpoint drives awareness and conversion for TEAMS.
• Be the Bridge : Work closely with FIGS’ Brand Marketing, Growth Marketing, Creative, Brand Experiences, Ecomm, Sales, CX, and Product teams to ensure brand consistency while tailoring for institutional decision makers.
• Turn Data Into Action : Track and analyze campaign performance, lead flow, and sales feedback. Share learnings, iterate quickly, and double down on what works.

Qualifications :

About You :

Why This Role Rocks :

Let’s show the world what TEAMS can do.

Compensation and Benefits

A little bit about us…

FIGS, Inc. is a founder-led, direct-to-consumer healthcare apparel and lifestyle brand that seeks to celebrate, empower and serve current and future generations of healthcare professionals. We redefine what scrubs are by creating technically advanced apparel and products that feature an unmatched combination of comfort, durability, function and style, all at an affordable price. With the largest DTC platform in healthcare apparel, we sell our products to a rapidly growing community of loyal customers. Through these customer relationships, FIGS has built a community and lifestyle around a profession, revolutionizing the large and fragmented healthcare apparel market and becoming the industry’s category-defining healthcare apparel and lifestyle brand.

Our Threads for Threads initiative is integral to our mission to improve the lives of healthcare professionals on a global scale. Founded alongside FIGS in 2013, Threads for Threads donates scrubs to healthcare professionals working in resource-poor countries around the world.

EEO Notice : FIGS considers all Qualified Applicants, including those with Criminal Histories, for Employment in accordance with applicable state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance and related regulations.

Public disclosures and privacy : For information about how we process information in connection with your application, view our Employee & Applicant Privacy Policy linked in the footer below.

Disclosures : This description summarizes the role and may be updated as needed.

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