Director of Growth

LIFE-NWPAErie, PA, US

4 days ago

Job type

Full-time

Job description

Job Description

Interested in a role where it’s not just about hitting numbers, but about expanding access to the best model of care for some of the most vulnerable seniors in our communities and where every enrollment represents a life changed, a family supported, and a step toward a more complete healthcare system?

The Director of Growth holds primary responsibility for leading strategies that drive growth in participant census through persistent lead follow-up, detailed process management and ensuring interested seniors can navigate a complex enrollment process into PACE.

Benefits :

9 Paid Holidays
3 Weeks and 1 Day of Paid Time Off Accrued from the Date of Hire for Full-Time Employees
Medical, Dental, & Vision
Free Life and AD&D Insurance Plan
Health Savings and Flexible Spending Accounts
Short Term Disability Insurance
Group Voluntary Term Life Insurance for Employee, Spouses, and Dependents
Paid Parental Leave
Tuition Reimbursement
Retirement Plan with Up to 5K Matching Annually / Vesting Schedule (Pre-taxable Savings)

Key Responsibilities :

Lead Conversion : Oversee and optimize the lead management process to ensure a high rate of qualified inquiries are converted into enrollments. Implement rapid lead response, automation, and tailored follow-up strategies to maximize conversion rates, as slower response times can dramatically reduce the likelihood of successful enrollment. Track metrics such as lead-to-enrollment ratio and time from lead qualification to enrollment.

Enrollment Growth : Many seniors have never heard of PACE, or once they do, find the enrollment process too cumbersome to complete. Our Director of Growth will diligently overcome these hurdles and aim to set fresh benchmarks for the industry with innovative approaches to enrollment. They will set, monitor, and report on monthly net enrollment using data-driven approaches. Ensure enrollment processes are efficient and participant-centered (e.g., minimize time from lead inquiry to enrollment, pre-qualify leads quickly, and enroll within the same month of inquiry).

Target Achievement : Establish clear enrollment and retention goals, using continuous performance tracking to adjust strategies as needed. Collaborate closely with marketing, outreach, and intake teams to ensure alignment with census growth projections and budgeting to better assure the organization can support census growth.

Continuous Process Improvement : Utilize KPIs (such as net enrollment, gross new enrollment, and average enrollment timelines) to identify bottlenecks and opportunities. Foster a culture of rapid iteration, feedback, and best practice sharing to support sustained growth.

Stakeholder Engagement : Communicate regularly with state agencies, coalition partners, and community organizations to enhance program reputation, collaborate on outreach, and advocate for supportive policy environments.

Required Skills and Experience :

Ideally experience in healthcare marketing, sales, or enrollment management, in managed care, or similarly regulated environments. Will consider applicants of non-healthcare backgrounds who have experience with highly-regulated and complex environments.

Demonstrable success with data-driven marketing, conversion optimization, and census growth initiatives.

Strong analytical and strategic planning abilities.

Excellent communication, team leadership, and stakeholder management skills.

This role is pivotal to advancing the organization's growth and fulfilling the mission of serving older adults through the PACE model. Continuous optimization of outreach and enrollment processes, rapid lead conversion, and effective market strategies are essential to serve deserving seniors and drive sustained census growth

The successful candidate is someone who doggedly pursues every opportunity to convert leads into enrollments, aggressively removes barriers to completion, rapidly iterates on proven sales techniques, and inspires the entire team with their tenacity to drive market share and census growth. These personal characteristics are essential for excelling in the high-potential and complexity-infused world of PACE program growth.

Requirements :

Successful completion of background check, physical, drug screening, TB Screening.

Our organizations provide equal employment opportunities to all employees and applicants for employment. It prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

The OSC family of businesses will only hire qualified individuals to work in a federally funded healthcare program. Please note that this excludes anyone convicted of a crime that could jeopardize the safety and well-being of the frail senior population that OSCLIFE-NWPA / MVP / CBP serves. All individuals must disclose any conflicts of interest upon applying for a position and agree to a thorough background check when an employment offer is extended.

This position has full access to Participant, program, and staff records and reports, requiring discretion to protect individuals and the program.

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Director Of Growth • Erie, PA, US

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