Content Management Specialist

Job Description

Job Description

Job Description :

The Content Management Specialist supports the execution of content strategy and creation, and performance tracking across platforms like Optimizely CMS, DAM, and Wrike.

This role collaborates closely with marketing, creative, and product teams to drive brand visibility and lead generation.

Content Management : Serve as a content strategist using Optimizely CMS-building pages per customer specifications.

Upload, tag, and manage digital assets in Optimizely DAM; publish and update content in Optimizely CMS.

Campaign Execution : Assist in launching email, social media, and web campaigns; ensure alignment with brand and messaging guidelines.

SEO & Analytics : Optimize content for search engines; monitor performance using tools like Google Analytics and internal dashboards.

Collaboration : Work with cross-functional teams (e.g., creative services via Wrike) to fulfill asset requests and support campaign needs.

Quality Assurance : Review and test digital content for accuracy, responsiveness, and accessibility before publishing.

Qualifications :

Bachelor's degree or equivalent training preferred or equivalent level of experience.

2-4 years experience

High Proficiency in CMS platforms (Optimizely preferred), DAM systems, and Ticketing Systems like Wrike

Excellent communication and time management skills.

Experience with HTML / CSS is a plus.

Basic understanding of SEO, SEM, and digital analytics.

Benefits :

Healthcare Insurance : Synectics offers eligible employees and their dependents healthcare coverage through BlueCross BlueShield of Illinois. Eligibility begins on the 1st day of the calendar month following 60 days of continuous full time employment with Synectics. Premiums are subsidized by Synectics.

Dental Insurance : Synectics offers eligible employees and their dependents a dental plan through MetLife. Eligibility begins on the 1st day of the calendar month following 60 days of continuous full time employment with Synectics.

Vision Insurance : Synectics offers eligible employees vision insurance through VSP. Eligibility begins on the 1st day of the calendar month following 60 days of continuous full time employment with Synectics.401(k) Plan : The Synectics Inc. Investment Savings Retirement Plan. Synectics offers all employees who are 21 years of age or older the opportunity to invest in the 401(k) Plan on the first enrollment date that is at least 30 days after employment begins. Enrollment dates are each January 1st, April 1st, July 1st, and October 1st.

Technical Certification Bonus : Synectics is pleased to award its employees a bonus of up to $500 for an approved professional certification. In determining the bonus amount, Synectics will consider the cost of the test(s) for any certification relating to your current position, achieved during your employment with us. Only one Certification Bonus per calendar year may be awarded per employee. Only current, active employees will be eligible to receive this bonus. It will be awarded 90 days after the Synectics office has received documentation confirming the successful completion of the certification.

Synectics is an equal opportunity employer.