Marketing Specialist

Job Description

Job Description

Location : Des Moines, IA

FLSA Status : Non-Exempt

PRIMARY PURPOSE : Housby is looking for an enthusiastic Marketing Specialist to help us in our overall marketing efforts! This position will be an integral part of the development and execution of marketing plans to reach targets from brand awareness to product promotion.

WHY HOUSBY? : Housby offers a flexible environment, competitive benefits, and a culture that promotes growth along with celebrating success. Here at Housby we realize that our greatest asset remains our employees, and we are committed to developing and promoting our talented individuals to support our future leadership needs.

EXPECTATIONS :

Essential duties include the following. Other duties may be assigned.

• Work within defined systems and procedures to create, modify, and execute marketing content and campaigns, dependent on the business needs of the company.
• Manage and assist with the creation and management of contacts, lists, and workflows in marketing CRM.
• Manage and assist with the creation and management of customer advertising campaigns and correspondence through text, call, and email campaigns.
• Manage and facilitate data tracking and reporting for marketing campaigns.
• Manage and execute advertising campaigns through various channels, including Facebook Ads, Google Ads, etc. to include measurement for continual optimization.
• Collect and prepare data and information to be used for internal systems, business tracking and measurement, and external marketing efforts.
• Manage and direct tradeshow and association planning.
• Manage ordering process for promotional materials, apparel, and customer handouts.
• Collaborate with the design team for marketing initiatives.
• Assist design team with finishing of printed marketing materials, as needed.
• Assist with updating current marketing documents, to include editing existing PDFs and design templates.
• Assist with managing marketing budgets, timelines, and internal workflow.
• Assist with the listing of trucks and equipment to advertising websites.
• Assist with the management of social media accounts to include Facebook, Instagram, etc.
• Write content and promotional material for the company, as needed.
• Maintain a professional image at all times.
• Exhibit professionalism regarding time, costs, and deadlines.
• Perform related work as required.

SKILLS & EXPERIENCE :

PHYSICAL DEMANDS :

WORK ENVIRONMENT :

EDUCATION :

COMPENSATION & BENEFITS :

Housby is an Equal Opportunity Employer.