Ecommerce Digital Media Buyer (On-Site)

Ecommerce Digital Media Buyer (On-Site)

Dania Beach, Florida

About The Role

We're looking for a highly experienced and results-driven Digital Media Buyer to join our team and manage paid media campaigns for our e-commerce consumer brands, L'ange Hair and OFIR Beauty. The ideal candidate will have a proven track record of scaling e-commerce brands through Meta (Facebook & Instagram), TikTok, Google Ads, YouTube, and other paid social channels. The ideal candidate for this role should excel in full-funnel campaign strategies, analytics, and performance optimization.

Our ideal candidate will bring : a passion for using paid media to drive e-commerce success and has a proactive, data-driven approach. They should be experienced in managing high-budget campaigns, optimizing for performance, and developing scalable strategies. The candidate should also have in-depth knowledge of the e-commerce CPG space.

Duties and Responsibilities

• Including but not limited to
• Plan and execute paid advertising campaigns across platforms such as Meta, TikTok, Google Ads, YouTube, and others.
• Develop strategies to maximize ROAS while scaling campaigns for Integra brands.
• Continuously analyze and optimize ad performance to improve KPIs like ROAS, CPA, and CTR.
• Perform A / B tests on creatives, audiences, and landing pages to enhance campaign performance.
• Work closely with creative teams to deliver ad assets (copy, visuals, and videos) tailored to platform best practices and audience preferences.
• Use tools like Google Analytics, Meta Ads Manager, and TikTok Ads Manager to track performance and report actionable insights to stakeholders.
• Provide data-driven recommendations for improving overall advertising efforts.
• Stay informed on platform updates, algorithm changes, and new advertising opportunities to maintain competitive campaigns.
• Analyze industry trends and competitors to identify new strategies.

Qualifications

Benefits

Key Integra Competencies (All candidates are expected to demonstrate, regardless of role)