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Media Director
Media DirectorVirtualVocations • Lubbock, Texas, United States
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Media Director

Media Director

VirtualVocations • Lubbock, Texas, United States
24 days ago
Job type
  • Full-time
Job description

A company is looking for a Media Director to lead their paid media strategy across various channels.

Key Responsibilities

Develop and execute full-funnel media strategies based on audience research and consumption patterns

Oversee campaign execution and optimization across digital platforms and manage media budgets

Collaborate with creative teams to ensure ad assets are optimized for target audiences and platforms

Required Qualifications

10+ years of experience in media planning and strategy, with at least 3 years in a leadership role

Experience managing annual media budgets of $5 million or more

Proficiency in major digital advertising platforms and audience research tools

Strong analytical skills with experience in reporting and visualization tools

Bachelor's degree in Marketing, Advertising, Business, Economics, or a related field

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Media Director • Lubbock, Texas, United States

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