Talent.com
Marketing & Communications Specialist
Marketing & Communications SpecialistTree Trust • St Paul, MN, United States
Marketing & Communications Specialist

Marketing & Communications Specialist

Tree Trust • St Paul, MN, United States
4 hours ago
Job type
  • Full-time
Job description

Job Purpose : To transform lives and landscapes by engaging youth and young adults to build skills for meaningful careers, achieve family-supporting skilled trade, green careers to create economic opportunity and equity while making our community a greener, healthier place to live.

Job Summary : Under the direction of the Director of Development and Communications, the Marketing and Communications Specialist will implement Tree Trust's marketing and communications strategy. The role is responsible for clearly and effectively communicating the organization's mission while strengthening its brand and fostering engagement, which includes increasing program participation, volunteer involvement, donations, and customer sales. The position is responsible for creating and managing marketing and communications content across various platforms, including print and digital media, website management, social media, and public relations.

What You Will Get from This Role :

  • Purpose driven work. Your skills = funding that supports our urban forest and youth / young adults seeking greater economic security.
  • Excellent benefits package includes Vacation, Sick, 10 paid holidays, 401(k), multiple Health Insurance options, Dental Insurance, Vision Insurance, Life Insurance, Voluntary additional life insurance, Employee Assistance Program, Disability, and an FSA
  • Pay rate of $25.95 - 28.85, depending on experience

Application Requirements : Applicants are encouraged to submit a portfolio or samples of relevant work that demonstrate their experience in print and digital marketing and communications.

Essential Functions :

Content Development & Coordination - 40%

  • Conduct research, interview sources, write, compile, edit, and publish content for both digital and print materials.
  • Capture photographs and videos of events and various subjects while skillfully creating compelling visual stories that also honor participant confidentiality.
  • Customize messaging for diverse audiences such as donors, program participants, community partners, volunteers, corporate partners and customers.
  • Ensure content aligns with Tree Trust's brand standards, tone, and values.
  • Manage content calendars to support coordinated outreach and campaigns.
  • Coordinate cross-channel content distribution to maximize reach and engagement.
  • Digital Communication and Platform Management - 25%

  • Email Marketing : Develop and manage email campaigns using Mailchimp to implement audience segmentation strategies and optimize performance.
  • Social Media : Manage Tree Trust's social media channels create and schedule content (including video editing) to reflect organizational activities and increase visibility for TreeTrust; monitor engagement and adjust strategy as needed; regularly monitor and respond to social media conversations, which may involve weekends and evenings.
  • Website Management : Update and maintain website content using WordPress and / or act as liaison for consultants on website projects; ensure alignment with current programs and brand standards; enhance user experience through layout and imagery updates; track performance to inform strategy.
  • Track and update ongoing reports of website, social media, and email communication activity.
  • Program and Fundraiser Marketing Support - 30%

  • Work with Tree Trust leadership, staff, and external consultants and contractors to integrate consistent communications throughout programs. Ensure consistency of messaging and proper management of Tree Trust brand assets.
  • Develop and deploy multi-channel marketing campaigns (direct mail, email, digital, phone, grassroots) to promote Tree Trust programs.
  • Design and produce marketing collateral using Canva, Adobe Creative Suite, Photoshop, and Illustrator, ensuring brand consistency and accessibility.
  • General Marketing Support - 5%

  • Proactively provide Tree Trust stories to media and coordinate Tree Trust's response to media inquiries.
  • Manage multimedia content, including photography, video, and digital storytelling.
  • Maintain digital asset library.
  • Assist with community outreach and major events.
  • Perform other duties as assigned.
  • Qualifications / Skills Required :

  • Ability and willingness to demonstrate Tree Trust's core values of Professional, Integrity, Commitment, Resilient, and Stewardship.
  • Bachelor's degree in a related field and 3-5 years of relevant experience in public relations, communications, marketing, or a related field OR relevant on-the-job experience in lieu of a degree.
  • Passionate about Tree Trust's mission and vision.
  • Experience using graphic design, email marketing, and website design applications.
  • Demonstrated photography / videography experience.
  • Strong attention to detail, with proficiency in verbal and written communication skills, proofreading, and editing.
  • Demonstrated experience with social media use and communications best practices, including, but not limited to, Facebook, X, Instagram, YouTube and LinkedIn.
  • Experienced and comfortable with making formal and informal presentations in a variety of settings.
  • Demonstrated ability to build and maintain positive and productive working relationships.
  • Outgoing, friendly, tactful, and professional.
  • Able to think strategically and solve problems creatively.
  • Able to work effectively as a member of a team and independently with limited supervision.
  • Ability to manage time effectively, multitask, and work with multiple or competing priorities to meet deadlines.
  • Proficient with Microsoft Office applications, email, and content management systems.
  • Must have reliable transportation.
  • Ability to pass a motor vehicle record and criminal background check.
  • Preferred Qualifications :

  • Working knowledge of Google Analytics and Google Ads.
  • Basic knowledge and / or practical experience of SEO practices.
  • Experience using Adobe Creative Suite, Canva, Hootsuite, MailChimp, Eventbrite, and WordPress.
  • Work Environment : Indoor office environment; Frequent visits to outdoor and indoor participant worksites.

    Physical demands : Lifting and carrying up to 30 lbs. Reach with hands and arms. Standing or sitting for long periods of time. Significant screen viewing and keyboarding / typing time, repetitive movement of hands and fingers. Constantly required to communicate with ability to talk and hear.

    Tree Trust actively seeks to build a staff that reflects the diversity of the population and community it serves, and that's why we strongly encourage people of color to apply.

    We are proud to be an Equal Opportunity Employer.

    If you are unable to submit your resume due to a disability, contact hr@treetrust.org to request an accommodation or alternate application process.

    Create a job alert for this search

    Communication Specialist • St Paul, MN, United States

    Related jobs
    Sales and Marketing Specialist

    Sales and Marketing Specialist

    Sinclair Broadcast Group • USA, Minnesota, Minneapolis
    Full-time
    This Job Description May Cause Extreme Excitement.At AMP Sales & Marketing Solutions, we believe a great workplace isn't just something we say - it's something you can feel when you join the team.H...Show more
    Last updated: 30+ days ago
    Marketing and Engagement Manager

    Marketing and Engagement Manager

    Epilepsy Foundation of Minnesota • Bloomington, MN, US
    Full-time
    Our Mission and Values : The Epilepsy Foundation of Minnesota (EFMN) is a nonprofit organization dedicated to empowering Minnesotans impacted by epilepsy through support, connection, education, and ...Show more
    Last updated: 16 days ago • Promoted
    Business Analyst

    Business Analyst

    CFS • Oak Park Heights, MN, US
    Permanent
    Senior Business Analyst | Permanent | No Sponsorship Available.Our client is a leading manufacturer in North America, recognized as one of Newsweek's America's Greatest Workplaces for Women and Mos...Show more
    Last updated: 14 days ago • Promoted
    Director, Strategic Finance

    Director, Strategic Finance

    Insomnia Cookies • Center City, MN, US
    Full-time
    Director of Strategic Finance t.Marketing, Growth, Operations, and Supply Chain leaders, driving the next phase of sustainable, profitable growth across the business. Day Work Week (yuppp, we get ev...Show more
    Last updated: 30+ days ago • Promoted
    Retail Sales Specialist

    Retail Sales Specialist

    SPECTRUM • Farmington, MN, US
    Full-time
    This role requires the ability to work lawfully in the U.Earn $18 / hour base pay, with the potential to earn $25 / hour through commission and incentives. Plus, enjoy perks like free and discounted int...Show more
    Last updated: 13 hours ago • Promoted • New!
    Marketing Events & Tradeshow Specialist

    Marketing Events & Tradeshow Specialist

    Element Materials Technology • Saint Paul, MN, United States
    Full-time
    Marketing Events & Tradeshow Specialist.Work From Your Own Home | UK-Cheshire-Warrington.Element has an opportunity for a new. Marketing Events & Tradeshow Specialist.The includes but isnt limited t...Show more
    Last updated: 21 days ago • Promoted
    Director of Membership Services

    Director of Membership Services

    Prairie Island Indian Community • Welch, MN, US
    Full-time
    The Director of Membership Services is responsible for all aspects of PIIC membership services including developing, planning, budgeting, organizing, coordinating and attending programming, activit...Show more
    Last updated: 30+ days ago • Promoted
    Digital Communications Coordinator

    Digital Communications Coordinator

    City of Minneapolis • Minneapolis, MN, United States
    Full-time
    The Digital Communications Coordinator in the Communications Department is responsible for executing the City's social media and digital strategy. This role focuses on concepting and creating engagi...Show more
    Last updated: 7 days ago • Promoted
    Digital Marketing Specialist

    Digital Marketing Specialist

    Fresenius Kabi USA, LLC • Minneapolis, MN, United States
    Full-time
    The Digital Marketing Specialist - Cell & Gene Therapy (CGT) Technologies leads the development and execution of integrated digital marketing strategies that drive audience engagement, brand equity...Show more
    Last updated: 30+ days ago • Promoted
    Sr. Specialist Marketing

    Sr. Specialist Marketing

    Minnesota Jobs • Saint Paul, MN, US
    Full-time
    Assignment Duration : 12 months.Work Schedule : Mon-Fri 8 : 30 am to 5 pm.Work Arrangement : Onsite with potential 3 days in or 2 days from home. This position helps instill the corporate brand by leadin...Show more
    Last updated: 1 day ago • Promoted
    Sales Representative - Luxury Travel Incentives

    Sales Representative - Luxury Travel Incentives

    Platinum Supplemental Insurance • Coon Rapids, Minnesota
    Full-time
    Ready to jump-start your career and take charge of your earning potential?.At Platinum Supplemental Insurance, we’re looking for motivated individuals ready to learn, grow, and thrive in a fast-pac...Show more
    Last updated: 30+ days ago • Promoted
    Retail Customer Sales Specialist

    Retail Customer Sales Specialist

    SPECTRUM • Rosemount, MN, US
    Full-time
    This role requires the ability to work lawfully in the U.Earn $18 / hour base pay, with the potential to earn $25 / hour through commission and incentives. Plus, enjoy perks like free and discounted int...Show more
    Last updated: 13 hours ago • Promoted • New!
    Strength & Conditioning Coach

    Strength & Conditioning Coach

    ETS Performance LLC • Forest Lake, MN, US
    Part-time
    ETS Sports Performance Specialist.Join ETS Partner Adam Thielen as we open additional ETS Sports Performance locations across the country!. We are seeking motivated and experienced Strength and Perf...Show more
    Last updated: 30+ days ago • Promoted
    Sales Representative - Bonuses and Travel Incentives

    Sales Representative - Bonuses and Travel Incentives

    Platinum Supplemental Insurance • Eagan, Minnesota
    Full-time
    Ready to jump-start your career and take charge of your earning potential?.At Platinum Supplemental Insurance, we’re looking for motivated individuals ready to learn, grow, and thrive in a fast-pac...Show more
    Last updated: 30+ days ago • Promoted
    Communications Manager

    Communications Manager

    Opportunity Partners • Minnetonka, MN, US
    Full-time
    As part of a mission-focused nonprofit that values positive impact, compassion and partnership in our community, Opportunity Partners will train you for success! Join our award-winning team where y...Show more
    Last updated: 7 days ago • Promoted
    Outside Sales Representative

    Outside Sales Representative

    Platinum Supplemental Insurance • Scandia, MN, US
    Full-time
    Ready to jump-start your career and take charge of your earning potential?.At Platinum Supplemental Insurance, we’re looking for motivated individuals ready to learn, grow, and thrive in a fast-pac...Show more
    Last updated: 7 days ago • Promoted
    Director, Operations Services

    Director, Operations Services

    Insomnia Cookies • Center City, MN, US
    Full-time
    Insomnia Cookies is seeking a dynamic and experienced.Director of Operations Services.This role is ideal for a leader who thrives in a fast-growth, multi-unit restaurant or retail environment and h...Show more
    Last updated: 17 days ago • Promoted
    Insurance Sales Representative - Luxury Travel Incentives

    Insurance Sales Representative - Luxury Travel Incentives

    Platinum Supplemental Insurance • Coon Rapids, Minnesota
    Full-time
    Ready to jump-start your career and take charge of your earning potential?.At Platinum Supplemental Insurance, we’re looking for motivated individuals ready to learn, grow, and thrive in a fast-pac...Show more
    Last updated: 30+ days ago • Promoted