Vice President, Commercial Enablement

At Roche you can show up as yourself, embraced for the unique qualities you bring. Our culture encourages personal expression, open dialogue, and genuine connections, where you are valued, accepted and respected for who you are, allowing you to thrive both personally and professionally. This is how we aim to prevent, stop and cure diseases and ensure everyone has access to healthcare today and for generations to come. Join Roche, where every voice matters.

The Position

The Vice President of Commercial Enablement provides strategic direction and leadership for all corporate communications, digital marketing communications, and commercial enablement functions at Roche Diagnostics Corporation (RDC). This role drives alignment between communication strategies and overall business objectives, ensuring consistency in internal and external messaging while maintaining the organization's corporate brand and reputation. Key responsibilities include overseeing internal and external corporate communications, media relations, crisis management, executive communications, digital and social media, corporate branding, and reputation management. The VP also leads corporate social responsibility efforts, including charitable giving programs, and serves as the primary spokesperson to the media and public. This position partners with C-suite executives, business area leadership, and cross-functional teams in marketing, sales, and P&C to optimize operations and align organizational priorities with strategic goals. Responsibilities extend to developing and implementing public relations strategies, leading change communications initiatives, and ensuring consistency of messaging across all platforms. The VP directs the creative and event production agencies of record, oversees the conference, meeting, and events team, and manages large-scale events such as congresses and trade shows. Additionally, the role encompasses customer engagement, sales enablement, and digital / social media strategies, ensuring a cohesive approach to supporting business priorities and delivering measurable results. By integrating strategic priorities, execution effectiveness, and innovation, the VP ensures that RDC achieves its business objectives while maintaining a favorable public image and fostering a high-performance culture.

Direct report to the CEO of RDC and a member of the US Leadership Team; and, as such, have leadership responsibilities that extend beyond Commercial Enablement and require general business leadership and contributions to the overall strategy and development of RDC. This role will collaborate with the US Leadership Team and will be responsible for developing, implementing, and managing the strategic and operational aspects of the Commercial business.

Responsible for maintaining and continuously improving the quality system and achieving quality objectives through daily actions.

• Contributing leadership skills and expertise to the strategic and business planning processes
• Oversees and shapes the strategic communication planning for RD-US internal and external communications, enhancing organizational and business value.
• Partners with executive management, marketing, sales, advertising, and P&C to plan, develop, implement, and evaluate communications strategies.
• Acts as the primary communications advisor to the president and CEO, ensuring alignment with the strategic agenda.
• Serves as a media spokesperson, engaging with community, trade, and general media, as well as the public.
• Handles issues and crisis management communications, including developing tactics and training executives for such scenarios.
• Selects, manages, and oversees PR agencies to ensure impactful media engagement.
• Leads executive communications programs, including appearances, speeches, presentations, and public relations efforts.
• Drives employee engagement and builds a high-performance culture through effective communication and internal campaigns in partnership with P&C.
• Designs and implements communication strategies for events, initiatives, and training programs.
• Leads and develops a high-performing team of communications and commercial enablement professionals, including writers, designers, project planners, and leaders.
• Ensures a strong succession plan for key roles while fostering a stimulating environment where sales and profit align with corporate objectives.
• Oversees digital marketing communications, including management of internal creative agencies and external partners.
• Leads the planning and execution of meetings, conventions, and trade shows, ensuring impactful corporate presence.
• Develops and directs social responsibility initiatives, community relations, and charitable contributions.
• Leads commercial execution of enterprise functions, including customer engagement, sales enablement, and digital / social media.
• Develops and implements best-in-class commercial operations and services to support marketing and sales efforts.
• Contributes to long-range vision and strategy for RD-US, ensuring alignment with corporate objectives.
• Serves as the North American liaison with Global Corporate Communications to ensure consistency and alignment.
• Defines, sets, and drives execution of the long-term vision, strategy, and operational plans for RDC.
• Lead commercial execution of enterprise functions, such as Customer Engagement, Sales Enablement, and Digital and Social Media.
• Partners with executive management, marketing, sales, advertising, and P&C to plan, develop, implement, and evaluate internal and external communications. Acts as primary communications advisor to the president and CEO.
• Leads and sets up all executive communications programs, including, but not limited to, internal and external appearances, pr agencies, speeches, and presentations.
• Has overall responsibility for meetings, conventions, and social responsibility efforts for the company, including large-scale sales meetings and corporate presence at congresses and trade shows.
• Serves as the North American liaison with Global Corporate Communications.
• Contributing leadership skills and expertise in developing and implementing best-in-class Commercial operations and services, such as marketing and sales services, meeting and convention services, Building and developing an exceptional, high-performing team by anticipating changes in the business and implications from such to organizational design and talent
• Ensuring a strong succession plan for key positions across the Commercial Enablement organization
• Creating and sustaining a stimulating environment where sales and profit grow in line with corporate objectives
• Defining, setting, aligning, and driving execution against the long-range vision, strategy, and plan for RDC

Who you are

Preferred requirements :

The expected salary range for this position is $283,520 - $372,120 based on the primary location of Indiana. Actual pay will be determined based on experience, qualifications and other job-related factors permitted by law. A discretionary annual bonus may be available based on individual and Company performance, as well as participation in a long-term incentive program. This position also qualifies for the benefits detailed at the link provided below.

Benefits (https : / / roche.ehr.com / default.ashx?CLASSNAME=splash)

Location : This position is based in Indianapolis, IN

Relocation : Relocation assistance is being offered.

Who we are

A healthier future drives us to innovate. Together, more than 100'000 employees across the globe are dedicated to advance science, ensuring everyone has access to healthcare today and for generations to come. Our efforts result in more than 26 million people treated with our medicines and over 30 billion tests conducted using our Diagnostics products. We empower each other to explore new possibilities, foster creativity, and keep our ambitions high, so we can deliver life-changing healthcare solutions that make a global impact.

Let's build a healthier future, together.

As a global leader in healthcare, Roche Diagnostics offers a broad portfolio of products, tools and services that help in the prevention, diagnosis and management of diseases like HPV, HIV, hepatitis and diabetes as well as other medical conditions, such as fertility and blood coagulation. These products and services are used by researchers, physicians, patients, hospitals and laboratories worldwide to help improve people's lives.

Roche is an equal opportunity employer. It is our policy and practice to employ, promote, and otherwise treat any and all employees and applicants on the basis of merit, qualifications, and competence. The company's policy prohibits unlawful discrimination, including but not limited to, discrimination on the basis of Protected Veteran status, individuals with disabilities status, and consistent with all federal, state, or local laws.

If you have a disability and need an accommodation in relation to the online application process, please contact us by completing this form Accommodations for Applicants (https : / / docs.google.com / forms / d / e / 1FAIpQLSdZWlsbfQOvFVIQgHE_iDzWUTlhZvj6FytIzjS7xq6IGh1H5g / viewform) .