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Data Alliances Marketing Manager

Data Alliances Marketing Manager

USA JobsPhiladelphia, PA, US
8 hours ago
Job type
  • Full-time
Job description

Data Alliances Marketing Manager

Known for being a great place to work and build a career, KPMG provides audit, tax and advisory services for organizations in today's most important industries. Our growth is driven by delivering real results for our clients. It's also enabled by our culture, which encourages individual development, embraces an inclusive environment, rewards innovative excellence and supports our communities. With qualities like those, it's no wonder we're consistently ranked among the best companies to work for by Fortune Magazine, Consulting Magazine, Seramount, Fair360 and others. If you're as passionate about your future as we are, join our team.

KPMG is currently seeking a Data Alliances Marketing Manager to join our Clients and Markets team. Responsibilities include driving the creation of specialized, co-branded marketing assets that showcase the joint value of KPMG and our data partners; developing powerful client success stories that demonstrate the tangible business outcomes of using Informatica, MuleSoft, Databricks, and Snowflake in our solutions. Produce technical and solution-focused sales tools, including AI-readiness whitepapers, data governance solution briefs, and joint-offering videos. Project manage KPMG's presence at alliance-specific conferences. Create, plan, and execute a portfolio of demand-generation programs, including joint webinars, client roundtables, and digital campaigns focused on data and AI readiness. Serve as the primary marketing liaison to the Informatica, MuleSoft, Databricks, and Snowflake marketing teams. Identify and manage joint marketing opportunities, leveraging partner marketing development funds to amplify our message and generate leads; support partner-facing events like sales kick-offs to ensure KPMG's data solutions are top-of-mind with their sales teams; increase the visibility and awareness of our data alliance solutions through targeted social media, podcasts, advertising, and updating web content on both KPMG's and our partners' digital properties. Act with integrity, professionalism, and personal responsibility to uphold KPMG's respectful and courteous work environment.

Qualifications : Minimum five years of recent experience in B2B marketing in a professional services or technology environment is preferred. Master of Business Administration degree from an accredited college or university is preferred. Minimum of a Bachelor's degree in marketing, business or a related field is required. Proven experience in alliance or partner marketing is highly desirable; prior experience working with business executives and stakeholders with a proven ability to collaborate and manage expectations of senior business leaders; ability to work well with / between groups with complementary and competing priorities to achieve common goals. Experience developing and executing a strategic marketing plan for a complex business, including skills such as market research, navigating multiple stakeholders, ROI reporting, sponsorship identification and evaluation, deep project management, buyer persona development, buyer journey development, and content strategy. Excellent organizational and project management skills, with a proven ability to manage multiple, simultaneous projects; exceptional written and verbal communication skills, including the ability to create compelling content and present effectively to executive audiences. Strong proficiency in a wide range of digital marketing channels, including social media, SEO, and content marketing; proven ability to work effectively in a hybrid setting and travel as required, demonstrating strong self-motivation and communication skills across both virtual and in-person environments. Must be authorized to work in the U.S. without the need for employment-based visa sponsorship now or in the future. KPMG LLP will not sponsor applicants for U.S. work visa status for this opportunity (no sponsorship is available for H-1B, L-1, TN, O-1, E-3, H-1B1, F-1, J-1, OPT, CPT or any other employment-based visa).

KPMG LLP and its affiliates and subsidiaries ("KPMG") complies with all local / state regulations regarding displaying salary ranges. If required, the ranges displayed below or via the URL below are specifically for those potential hires who will work in the location(s) listed. Any offered salary is determined based on relevant factors such as applicant's skills, job responsibilities, prior relevant experience, certain degrees and certifications and market considerations. In addition, KPMG is proud to offer a comprehensive, competitive benefits package, with options designed to help you make the best decisions for yourself, your family, and your lifestyle. Available benefits are based on eligibility. Our Total Rewards package includes a variety of medical and dental plans, vision coverage, disability and life insurance, 401(k) plans, and a robust suite of personal well-being benefits to support your mental health. Depending on job classification, standard work hours, and years of service, KPMG provides Personal Time Off per fiscal year. Additionally, each year KPMG publishes a calendar of holidays to be observed during the year and provides eligible employees two breaks each year where employees will not be required to use Personal Time Off; one is at year end and the other is around the July 4th holiday. Additional details about our benefits can be found towards the bottom of our KPMG US Careers site at Benefits & How We Work.

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Marketing Manager • Philadelphia, PA, US

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