Product Marketing Manager

This range is provided by Insight Global. Your actual pay will be based on your skills and experience talk with your recruiter to learn more.

Base pay range

$40.00 / hr - $45.00 / hr

Insight Global is looking for one of my Product Marketing Manager. You will bring products to market by turning features into benefits and specifications into solutions. Your responsibilities will continue throughout a product's lifecycle by providing sales enablement, deploying reactive campaigns, and sunsetting products. This will be a highly visible role that will require navigating a highly matrixed organization. You will often quarterback cross-functional teams that include members from product, creative services, digital operations, sales, and finance. This role will provide an opportunity for growth within the team and organization. Intellectual curiosity, accountability, attention to detail, creative problem solving, and business acumen are key attributes to be successful in this position.

Responsibilities :

• Assist Product Marketing team at large in the development and deployment of sustaining and reactive marketing campaigns across multiple categories.
• Quarterback the go-to-market activities for your assigned product category working with both product and creative services team.
• Develop EOL communications for a frictionless sunsetting of products.
• Disseminate information into clearly articulated, unique selling propositions and product messages that are leveraged within product campaigns and ongoing demand generation.
• Build strategic marketing partnerships internally and externally, to influence, motivate, and move campaigns forward.
• Manage expectations clearly when plans need to shift or be managed differently using data driven decisions and a mix of emotional intelligence.
• Become a "Go to" resource for both Product and Marketing teams.

Required Skills & Experience :

Nice to Have Skills & Experience :

Seniority level

Mid-Senior level

Employment type

Contract

Job function

Marketing

Industries

Technology, Information and Media

Referrals increase your chances of interviewing at Insight Global by 2x.

Benefits :

#J-18808-Ljbffr