E-Commerce Marketing - Paid Search & Shopping Specialist

Paid Search & Shopping Specialist

Location : Remote

Category : E-Commerce Marketing / SEM

About the Role : We're seeking an experienced Paid Search & Shopping Specialist to lead our Google Ads strategy across Search, Shopping, and YouTube. This role is focused on driving measurable growth, improving ad efficiency, and maximizing product visibility in competitive retail and DTC environments.

Key Responsibilities :

• Plan, launch, and manage campaigns across Google Search, Shopping, Performance Max, and YouTube.
• Optimize product feeds, keyword targeting, and bidding strategies to achieve performance goals.
• Monitor and analyze campaign performance, providing insights and actionable recommendations.
• Collaborate with analytics, eCommerce, and creative teams to align campaigns with business and conversion goals.