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Senior Manager, Digital Marketing

Senior Manager, Digital Marketing

LonzaDayton, OH, US
1 day ago
Job type
  • Full-time
Job description

Senior Manager, Digital Marketing

Today, Lonza is a global leader in life sciences operating across five continents. While we work in science, there's no magic formula to how we do it. Our greatest scientific solution is talented people working together, devising ideas that help businesses to help people in exchange, we let our people own their careers. Their ideas, big and small, genuinely improve the world. And that's the kind of work we want to be part of.

Join Lonza's Capsule & Health Ingredients (CHI) division as a Senior Manager, Digital Marketing, where you'll lead strategy for our customer portal and shape global campaigns that drive innovation and impact across life sciences.

What you will get :

  • An agile career and dynamic working culture
  • An inclusive and ethical workplace
  • Compensation programs that recognize high performance
  • Medical, dental and vision insurance
  • The full list of our global benefits can be also found on https : / / www.lonza.com / careers / benefits

What you will do :

  • Lead platform growth strategy across paid, owned, and earned channels
  • Plan and execute multi-channel campaigns to support ACHIEV's business objectives
  • Define and optimize the digital funnel from awareness to activation
  • Collaborate with Product Marketing, Revenue Operations, and Analytics teams
  • Manage digital content strategy including webinars, whitepapers, and messaging
  • Support SEO and website performance for discoverability
  • Own marketing automation strategy including lead nurturing and lifecycle campaigns
  • 15-20 % travel required.
  • What we are looking for :

  • Bachelor's degree in science, IT, Business, Marketing, or Communications required.
  • 510 years of experience managing digital projects and campaigns required.
  • 5 10 years of experience in global organizations across marketing, business, or IT required.
  • Strong understanding of marketing automation platforms (e.g., Marketo)
  • Excellent written, verbal, and presentation skills
  • Highly organized, creative, and detail-oriented
  • Life Sciences / Biotech experience preferred but not required
  • Every day, Lonza's products and services have a positive impact on millions of people. For us, this is not only a great privilege, but also a great responsibility. How we achieve our business results is just as important as the achievements themselves. At Lonza, we respect and protect our people and our environment. Any success we achieve is no success at all if not achieved ethically.

    People come to Lonza for the challenge and creativity of solving complex problems and developing new ideas in life sciences in return, we offer the satisfaction that comes with improving lives all around the world. The satisfaction that comes with making a meaningful difference.

    Lonza is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a qualified individual with disability, protected veteran status, or any other characteristic protected by law.

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