CREO : Head of Influencer Strategy Job at Creo in New York

Join to apply for the CREO : Head of Influencer Strategy role at Creo

Join to apply for the CREO : Head of Influencer Strategy role at Creo

Get AI-powered advice on this job and more exclusive features.

Omnicom Media Group (OMG), the media services division of Omnicom Group Inc. (NYSE : OMC) – delivers transformational experiences for consumers, clients, and talent. Powered by the Omni marketing orchestration system, OMG connects best-in-class capabilities that enable our full-service media agencies OMD, PHD, and Hearts & Science to deliver more relevant and actionable consumer experiences, more productive and proactive client experiences, and more collaborative and rewarding talent experiences for the more than 24,000 people serving the world’s leading brands in OMG agencies around the globe.

Chief Strategy Officer of Influencer Marketing at Creo

Team Overview

Creo is Omnicom Media Group’s (OMG) Influencer marketing agency. Our mission is to connect brands with authentic influencers, delivering data-driven influencer planning and activation as an integral part of our clients’ media strategies. To enhance our strategic capabilities, we are adding horizontally tasked Head of Influencer Strategy to our leadership team. In this role, you will develop strategic initiatives that tie our innovative capabilities and creative thinking to key client outcomes through robust and effective strategies.

Reporting Relationship : The Head of Influencer Strategy reports to the President, Creo.

Responsibilities Include

• Develop and lead the overarching strategic vision and team for Creo’s influencer marketing initiatives, ensuring alignment with client objectives and market trends.
• Envision, develop, mentor, and lead a high-performing team of strategists, fostering a culture of innovation and collaboration.
• Collaborate closely with the Head of Influencer Creative & Content, as well as account management and client investment teams, to develop comprehensive strategies that integrate creative and media components.
• Identify emerging trends in influencer marketing and provide strategic insights that inform campaign development and execution.
• Establish and maintain strong relationships with C-suite executives and key stakeholders, effectively communicating strategic insights and opportunities.
• Spearhead client pitches at the executive level inclusive of new business, showcasing Creo’s innovative capabilities and influence in the marketplace.
• Conduct thorough market research and competitor analysis to identify opportunities for differentiation and growth within the influencer marketing landscape.
• Regularly assess campaign performance in combination with the Head of Influencer Marketing Science, delivering actionable recommendations for optimization and enhanced effectiveness.
• Lead strategic discussions with external partners, including influencers and activation teams, to streamline collaboration and maximize campaign impact.
• Monitor industry developments and best practices, ensuring that Creo remains at the forefront of influencer marketing strategy.

Required Education And Experience

#Creo

This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications / skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include : health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD / LTD insurance benefits.

Compensation Range

$200,000—$275,000 USD

This role is hybrid, requiring three (3) days per week in the office. The remaining two (2) days may be worked remotely. Specific in-office days will be discussed during the interview process, with flexibility to align with team needs. Please note that the number or required in-office days may be adjusted over time, potentially increasing the number of required in-office days based on business needs.

Review Our Recruitment Privacy Notice

Seniority level

Seniority level

Executive

Employment type

Employment type

Full-time

Job function

Job function

Business Development and Sales

Industries

Advertising Services

Referrals increase your chances of interviewing at Creo by 2x

Get notified about new Head of Strategy jobs in New York City Metropolitan Area .

Senior Director, Strategic Enterprise Transformation

New York City Metropolitan Area $203,000.00-$304,000.00 1 week ago

Business Strategy & Innovation, Vice President

Sr. Director, Strategy & Business Development

Senior Director, Business Transformation

Senior Director Business Transformation – East Region

Senior Director, Corporate Strategy & Business Development

Head of Strategy & Corporate Development

New York City Metropolitan Area 4 days ago

Senior Vice President & Chief Operating Officer

New York City Metropolitan Area $150,000.00-$210,000.00 2 weeks ago

Morristown, NJ $140,000.00-$160,000.00 1 day ago

VP, Head of Global Professional Services

New York, NY $150,000.00-$175,000.00 6 months ago

Senior Director, Strategic Transformation, Value Enablement Office

Executive Vice President, Brand Experience

Director, Strategy & Business Operations

Head of Business Management – Global Multi-Strategy Hedge Fund

New York City Metropolitan Area 1 week ago

Founding Business Operations, Supply Growth

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

#J-18808-Ljbffr