Senior Director, Brand, Product, and Content Marketing

Job Description

Job Description

Application Deadline : November 7, 2025 or until position is filled

General Summary

Rise Broadband is seeking a strategic, data-driven, and creative Senior Director of Brand, Product, & Content Marketing in the Dallas / Fort Worth area to shape our go-to-market strategy, define our brand narrative, and own all creative and content development. This leader will guide product positioning, pricing and packaging strategy, and messaging across the customer lifecycle — partnering closely with the Sr. Director of eCommerce & Performance Marketing to ensure seamless integration from brand to demand.

Essential Duties / Responsibilities

• Brand & Product Strategy

Define and evolve Rise Broadband’s brand identity, messaging, and positioning.

Oversee the in-house or outsourced creative team to deliver campaign assets, video, copy, and design that align with brand strategy.

Own organic and paid social media strategy, including influencer and community engagement.

Lead CTV, linear, and brand advertising strategy and execution.

Partner with product management, finance, sales, and customer experience to ensure alignment on product features, pricing, and messaging.

Build, coach, and inspire a high-performing team across product marketing, creative, content, and social.

Success Metrics

Job Requirements

Working Conditions

Disclaimer

This job description is not meant to be an all-inclusive statement of every duty and responsibility which will ever be required of an employee in this position, however, the employee will be held responsible for all duties assigned.

Please feel free to review our Benefits at the following link : https : / / www.risebroadband.com / about / careers / benefits /