Talent.com
Manager Alliance Marketing (RapidScale)

Manager Alliance Marketing (RapidScale)

Cox CommunicationsNational City, CA, United States
3 days ago
Job type
  • Full-time
Job description

At RapidScale, exceptional technology is powered by exceptional people. As a growing leader in secure, reliable managed cloud solutions, we help mid-market through enterprise organizations simplify IT and unleash innovation. With a broad portfolio spanning AWS, Azure, and Google, as well as a full suite of Private Cloud and Cybersecurity solutions, RapidScale enables companies to turn technology into their greatest competitive advantage. Backed by the strength of the Cox family of companies, we offer best-in-class benefits, a commitment to work-life balance, and an award-winning workplace experience.

RapidScale is looking for a Manager of Alliance Marketing to lead and execute co-marketing initiatives with a portfolio of strategic technology partners. In this role, you'll work closely with key Alliance Partners to co-develop and execute integrated marketing programs that increase joint visibility, support partner-sourced pipeline growth, and position RapidScale as a premier hybrid cloud managed services provider.

You'll be the primary marketing point of contact for 4-8 partners and will collaborate cross-functionally with sales, alliances, finance, and creative teams to build scalable, data-driven campaigns aligned to joint go-to-market objectives.

Key Responsibilities :

  • Serve as the marketing lead for assigned Alliance Partners, managing the execution of co-branded marketing programs that align with joint pipeline goals.
  • Collaborate with key Marketing and Alliance leadership / stakeholders to shape the partner marketing strategy, including messaging, campaign planning, and resource allocation.
  • Build and manage annual and quarterly co-marketing plans with each partner, inclusive of digital demand gen, partner enablement, ABM, thought leadership, and limited event sponsorships.
  • Drive MDF / Co-Op program utilization with partners; oversee the planning, submission, execution, and ROI tracking of funded initiatives.
  • Coordinate closely with partner marketing contacts to amplify joint value propositions through newsletters, win wires, social campaigns, landing pages, and content syndication.
  • Collaborate with Finance and Sales to align marketing activities with partner-influenced sales goals and to track progress against revenue and pipeline targets.
  • Work cross-functionally with internal Content and Design teams to develop campaign assets, sales tools, and thought leadership that reflect shared brand narratives.
  • Maintain a unified campaign calendar across partners and ensure visibility into key initiatives across internal teams.
  • Leverage partner-provided research, persona insights, and best practices to continuously refine campaign targeting and messaging.
  • Ensure accurate and consistent representation of partners and RapidScale in joint materials, directories, and digital properties.

Qualifications :

  • Bachelor's degree in marketing, business, communications, or related field and 6+ years of relevant experience
  • OR master's degree and 4+ years of experience

  • OR Ph.D. and 1+ year of experience
  • OR 10+ years of experience without a degree
  • At least 1 year in a lead or management role, preferably within partner or alliance marketing
  • Strong background in B2B technology marketing, ideally with experience supporting partner ecosystems
  • Proven track record building and executing joint marketing campaigns with technology alliances
  • Familiarity with MDF / Co-Op programs, lead attribution models, and pipeline-influenced marketing reporting
  • Strong written communication and campaign planning skills across digital, ABM, and partner enablement efforts
  • Preferred Qualifications :

  • Experience with major partner ecosystems such as AWS, Microsoft Azure, Google Cloud, VMware, Zerto, Mimecast, or Veeam
  • Working knowledge of Salesforce (SFDC) and marketing automation platforms
  • Comfort in presenting program results to internal stakeholders and partner marketing teams
  • USD 99,000.00 - 165,000.00 per year

    Compensation :

    Compensation includes a base salary of $99,000.00 - $165,000.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate's knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.

    Benefits :

    The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company's needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.

    Applicants must currently be authorized to work in the United States for any employer without current or future sponsorship.

    Application Deadline : 10 / 02 / 2025

    Create a job alert for this search

    Marketing Manager • National City, CA, United States

    Related jobs
    • Promoted
    Manager, Marketing

    Manager, Marketing

    Anheuser-BuschSan Diego, CA, US
    Full-time
    And more than ever, it's our future.A future where we're always looking forward.Always serving up new ways to meet life's moments. A future where we keep dreaming bigger.We look for people with pass...Show moreLast updated: 30+ days ago
    • Promoted
    Sr. Consumer GTM Marketing Manager

    Sr. Consumer GTM Marketing Manager

    ResMedSan Diego, CA, United States
    Full-time
    We're Resmed, a global leader in sleep health, dedicated to helping more than 100 million people sleep and live better.Sleep represents a core pillar of your health, and our goal is to empower each...Show moreLast updated: 30+ days ago
    • Promoted
    Senior Product Marketing Manager, Workflow Data Management

    Senior Product Marketing Manager, Workflow Data Management

    ServiceNowSan Diego, CA, US
    Full-time
    Senior Product Marketing Manager, Workflow Data Management.It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work.Fa...Show moreLast updated: 15 days ago
    • Promoted
    Marketing Manager

    Marketing Manager

    APWirelessLa Jolla, CA, United States
    Full-time
    We're seeking a full-time Marketing Manager to join our La Jolla, SD office on a hybrid basis.This role is responsible for developing, implementing, and managing global marketing communication prog...Show moreLast updated: 3 days ago
    • Promoted
    Senior Marketing Manager, Viasat Ads

    Senior Marketing Manager, Viasat Ads

    ViaSatCarlsbad, CA, United States
    Full-time
    At Viasat, we're on a mission to deliver connections with the capacity to change the world.For more than 35 years, Viasat has helped shape how consumers, businesses, governments and militaries arou...Show moreLast updated: 3 days ago
    • Promoted
    Senior Marketing Manager, Viasat Ads

    Senior Marketing Manager, Viasat Ads

    ViasatCarlsbad, CA, United States
    Full-time
    At Viasat, we're on a mission to deliver connections with the capacity to change the world.For more than 35 years, Viasat has helped shape how consumers, businesses, governments and militaries arou...Show moreLast updated: 23 days ago
    • Promoted
    Senior Manager - Marketing

    Senior Manager - Marketing

    Fung GroupSan Diego, CA, US
    Full-time
    Are You A Movement Maker? Seeking New And Exciting Career Opportunities?.For the past thirty years, Whalen has provided quality furniture to customers throughout North America and the United Kingdo...Show moreLast updated: 22 days ago
    • Promoted
    Marketing Manager

    Marketing Manager

    DexComSan Diego, CA, US
    Full-time
    Dexcom Corporation (NASDAQ DXCM) is a pioneer and global leader in continuous glucose monitoring (CGM).Dexcom began as a small company with a big dream : To forever change how diabetes is managed.To...Show moreLast updated: 14 days ago
    • Promoted
    Product Marketing Manager II

    Product Marketing Manager II

    Jack in the BoxSan Diego, CA, United States
    Full-time
    Responsible for contributing to the development of a multi-year product business plan that links to the menu strategy and company operating plan, including managing marketing initiatives, product p...Show moreLast updated: 3 days ago
    • Promoted
    Manager Alliance Marketing (RapidScale)

    Manager Alliance Marketing (RapidScale)

    Cox CommunicationsDel Mar, CA, United States
    Full-time
    At RapidScale, exceptional technology is powered by exceptional people.As a growing leader in secure, reliable managed cloud solutions, we help mid-market through enterprise organizations simplify ...Show moreLast updated: 3 days ago
    • Promoted
    Sr. ABM Marketing Manager

    Sr. ABM Marketing Manager

    NetradyneSan Diego, CA, United States
    Full-time
    Computer Vision and Edge Computing to revolutionize the modern-day transportation ecosystem.We are a leader in fleet safety solutions. With growth exceeding 4x year over year, our solution is quickl...Show moreLast updated: 3 days ago
    • Promoted
    Database Marketing Manager-Enterprise Analytics

    Database Marketing Manager-Enterprise Analytics

    SycuanEl Cajon, CA, United States
    Full-time
    The ancestors of the Sycuan Band of the Kumeyaay Nation existed many centuries ago as a community of people…a Tribe living together, farming, hunting and fishing to survive.Much has changed since t...Show moreLast updated: 3 days ago
    • Promoted
    Manager, Marketing

    Manager, Marketing

    Ab InBevSan Diego, CA, United States
    Full-time
    And more than ever, it's our future.A future where we're always looking forward.Always serving up new ways to meet life's moments. A future where we keep dreaming bigger.We look for people with pass...Show moreLast updated: 3 days ago
    • Promoted
    Manager, Marketing|3007 Manager, Marketing|3007

    Manager, Marketing|3007 Manager, Marketing|3007

    ACL DigitalSan Diego, CA, US
    Full-time
    The Marketing Manager will be responsible for day-to-day marketing support and program management for the North America Partner Marketing and Channel Marketing teams. Responsibilities will include o...Show moreLast updated: 30+ days ago
    • Promoted
    Product Marketing Manager

    Product Marketing Manager

    SatechiSan Diego, CA, US
    Full-time
    The Product Marketing Manager plays a pivotal role in shaping how our products are positioned, launched, and communicated. Acting as the voice of the customer and the storyteller of the brand, this ...Show moreLast updated: 23 hours ago
    • Promoted
    Ecommerce Marketing Manager

    Ecommerce Marketing Manager

    Chosen Foods, LLCSan Diego, CA, United States
    Full-time
    Chosen Foods is the #1 Avocado Oil, Avocado Oil Spray, and Avocado Oil Mayo in America •, and we're continuing to expand our portfolio into exciting new categories. We are on a mission to do good in ...Show moreLast updated: 3 days ago
    • Promoted
    Integrated Marketing Manager

    Integrated Marketing Manager

    ResMedSan Diego, CA, United States
    Full-time
    The Americas Provider Marketing team is a high-performing group of passionate, strategic self-starters focused on transforming strategy into action. We bring global strategies to life through full-f...Show moreLast updated: 3 days ago
    • Promoted
    Sr Product Marketing Manager I - US Based Remote

    Sr Product Marketing Manager I - US Based Remote

    Anywhere Real EstateSan Diego, CA, United States
    Remote
    Full-time
    Product Marketing Manager I, you'll lead go-to-market strategies for cross-brand learning product launches.This role will collaborate closely with the Anywhere Learning & Development team, Anywhere...Show moreLast updated: 3 days ago
    • Promoted
    Regional Marketing Manager

    Regional Marketing Manager

    ACROBiosystemsSan Diego, CA, United States
    Full-time
    CMC development, preclinical and clinical studies, commercial production, and companion diagnostics.We are committed to excellence in providing quality products and services and accelerating the pr...Show moreLast updated: 3 days ago
    • Promoted
    Product Marketing Manager, Latin America

    Product Marketing Manager, Latin America

    WD-40 CompanySan Diego, CA, United States
    Full-time
    Product Marketing Manager, Latin America.At WD-40 Company, we're not just protecting tools-we're protecting moments, possibilities, and progress. Our products are trusted worldwide and now we're loo...Show moreLast updated: 3 days ago