Director Of Marketing

Job Description

Job Description

Our law firm is growing, and we are seeking a marketing professional who is equal parts creative strategist and hands-on implementer. Whether serving internally as our full-time team member or externally as our fractional partner, this role drives the communication, visibility, and client experience strategies that help our estate planning and elder law firm grow with purpose.

The ideal candidate understands that marketing in this field isn’t about hard selling — it’s about building trust, telling stories with heart, and creating authentic connection points for families navigating some of life’s most emotional legal decisions.

Why This Role Matters

Marketing in estate planning and elder law is deeply human. It’s about helping people take control of their future, protect their families, and make decisions with confidence.  This role ensures our firm’s message reflects that mission — not just what we do, but why it matters

Equal Opportunity Employer Statement

Nugen Law is an Equal Opportunity Employer committed to a fair and inclusive workplace.

Compensation : $60,000 - $65,000

Responsibilities :

Core Responsibilities (Both Internal and External Roles)

• Develop, manage, and implement the firm’s annual marketing plan, ensuring alignment with overall business goals and budget
• Strengthen the firm’s reputation and community presence through brand

consistency, storytelling, and authentic relationship-building.

Internal Marketing Role : Day-to-Day Firm Integration

features.

educational, engaging public content.

Qualifications :

Ideal Skills and Qualities

Education and Experience

About Company

About Nugen Law

Nugen Law is a client-focused elder law and estate planning firm serving families across Indiana. We help clients prepare for the future with clarity, compassion, and trusted legal guidance. Our work includes long-term care planning, Medicaid planning, and estate planning services that protect independence, dignity, and family peace of mind.

We take time to understand each client’s goals so we can create plans that truly reflect their needs and values. Whether we are guiding families through aging-related challenges or helping them build a secure estate plan, our team is committed to providing support at every step. At Nugen Law, we believe that strong planning builds strong futures for the people you love most.