Social Media Coordinator

ABOUT THE COMPANY

Valentines is a luxury boutique with a collection of ready-to-wear, shoes, accessories, fine and fashion jewelry, and home décor. In 1999, Teresa Windham opened the first Valentines location in Austin, Texas with a mission to "find the clothes you love to wear." With a second location at Kerbey Lane Village that opened in 2015, both boutiques are glamorous havens that encapsulate Teresa's passion for art, fashion, travel, and design in a relaxed, welcoming atmosphere.

Today, the team at Valentines continues to travel the world to hand select clothing that fits every aspect of women's lives. Our team of stylists works with clients to create custom edits that elevate everyday essentials and tailor looks for special occasions. Whether we are styling a long-time client or welcoming someone for the very first time, helping each woman tap into her inner joy and feel gorgeous remains at the core of all we do.

SOCIAL MEDIA COORDINATOR

Valentines Austin is seeking a full-time Social Media Coordinator to plan, create, and publish content, in addition to actively fostering community engagement. Reporting to the Marketing Director, the Social Media Coordinator will work cross-functionally to grow the social following, strengthen brand storytelling, and drive traffic to the website.

The ideal candidate is fluent in current fashion and digital trends, has strong communication and design skills, and brings a refined creative sensibility that aligns with the Valentines aesthetic. A passion for fashion, luxury marketing, and elevated design is essential. Ultimately, this role ensures Valentines' social media presence generates high levels of web traffic and client engagement.

KEY RESPONSIBILITIES

Social Strategy + Execution

Support the Marketing Director in implementing social media strategies that align with brand and sales goals

Stay current with emerging technologies, trends, and tools in social media and digital design

Suggest and implement new designs, features or engagement opportunities to build brand awareness and community

Brand Consistency

Maintain cohesive visual and verbal identity across all platforms

Ensure messaging reflects brand tone, voice, and goals while driving engagement and conversions

Content Creation

Follow SOPs to create consistent campaign promotions

Create and edit high-quality photos, videos, and graphics for daily posts, campaigns, sales, and events, using Canva, CapCut, or similar tools

Optimize content for each social platform

Collaborate with the marketing and sales teams to concept, style, and shoot in-house creative content using in-store displays, mannequins, models, and merchandising setups

Adapt vendor-provided assets into visually cohesive, on-brand content

Work closely with the marketing team to ensure alignment across all channels

Content Management

Assist the Marketing Director in managing the content calendar

Publish and manage daily posts and stories on Instagram and other platforms following posting SOPs to ensure consistency

Plan the Instagram grid in advance to ensure a polished, consistent aesthetic

Ensure Instagram stories are live at all times through a consistent publishing schedule

Curate highlights, manage bio links, and update content to keep feeds relevant and refined

Remove or archive outdated content as needed

Update profile pictures, covers, banners, and layouts to maintain brand standards and a cohesive online presence

Community Engagement

Respond promptly to comments and messages while upholding brand voice and service standards

Engage with followers, clients, and potential new audiences to foster community and growth

Moderate or remove comments and accounts that do not align with brand guidelines

Identify, request permission to share user-generated-content (UGC), incorporating it thoughtfully into the content calendar

Analytics + Reporting

Track and summarize social media performance on a weekly and monthly basis

Identify trends and insights to inform future content and engagement strategies

Copywriting + Campaign Support

Write engaging, on-brand copy for social posts and campaigns in collaboration with marketing team

Repurpose social media content for email or other channels as directed

Other tasks as assigned

REPORTS TO

Marketing Director

QUALIFICATIONS

2-4 years of experience in social media or digital marketing, ideally within fashion, retail, or luxury lifestyle brands

Portfolio of graphic design work, photos, and / or videos required

Strong eye for design, layout, and aesthetics consistent with luxury fashion branding

Highly organized and self-motivated, with strong attention to detail and the ability to meet deadlines

Ability to craft engaging social posts quickly when needed

Collaborative team player who supports group priorities and objectives

Receptive to direction and feedback from management

Excellent written and verbal communication skills

SCHEDULE

Full-time salaried position

On-site at our Davenport Village location, Monday - Friday, 10am - 6pm

BENEFITS

Up to 50% of healthcare is covered on the first of the month after 60 days. For example, if hired on or prior to August 1st, the plan would become effective November 1st

• Employee discount on store merchandise after 60 days
• Lunch provided 2 days per week- Monday and Friday

COMPENSATION

Annual Salary Based on Aligned Experience

APPLY

Email your resume and portfolio of graphic design work, photos, and / or videos to careers[at]valentinesaustin.com.