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Part-Time Business Development & Lead Generation Associate (DFW)
Part-Time Business Development & Lead Generation Associate (DFW)CultivaHR • Plano, TX, US
Part-Time Business Development & Lead Generation Associate (DFW)

Part-Time Business Development & Lead Generation Associate (DFW)

CultivaHR • Plano, TX, US
17 days ago
Job type
  • Part-time
Job description

Job Description

Job Description

CultivaHR is an HR consulting and recruiting agency dedicated to empowering small businesses and startups. We provide customized HR and recruiting solutions that are both cost-effective and time-efficient. From compliance and employee relations to recruitment and leadership development, we tailor our services to meet our clients’ unique needs, ensuring their company thrives in a competitive landscape.

We're seeking a remote part-time Business Development & Lead Generation Associate located in DFW to drive new client growth. This role blends networking, prospecting, and cold calling with basic marketing / ROI support. You’ll also be responsible for building out and managing our HubSpot CRM, ensuring our pipeline is set up for long-term success.

Key Responsibilities :

Business Development

  • Prospect through LinkedIn, email, networking events, and cold calling.
  • Build and nurture relationships with small business leaders and decision-makers.
  • Introduce potential clients to CultivaHR’s services (compliance, HR consulting, ongoing support, recruiting).
  • Build, customize, and manage our HubSpot CRM — setting up workflows, tracking, and reporting for leads and deals.
  • Collaborate with leadership to refine outreach strategies and growth efforts.

Marketing & ROI Support

  • Set and track basic KPIs (e.g., new client acquisition, pipeline value, conversion rates).
  • Use HubSpot to track leads, deal stages, and close rates.
  • Assist with ROI tracking for BD and marketing efforts (networking events, LinkedIn outreach, recruiting leads, etc.).
  • Provide insights back to the marketing / content team about lead quality, campaign impact, and what’s resonating with prospects.
  • Recognize both quantitative wins (new contracts, ROI on campaigns) and qualitative wins (referrals, brand awareness, partnerships).
  • Requirements

  • Prior experience in business development, sales, or lead generation (B2B preferred).
  • Comfortable with cold calling and outbound prospecting.
  • Strong communication and relationship-building skills.
  • Organized, self-starter, and motivated to own the process.
  • Experience with HubSpot (or similar CRM) and ability to set it up for success.
  • Local to DFW — must be willing to attend in-person events and meetings.
  • Familiarity with HR or professional services is a plus.
  • Benefits

    This is a great opportunity for someone who wants to own the process and make a real impact. We are a growing start-up, and we’re looking for someone who can help us scale. You’ll have a lot of freedom to make this role your own, shape how we approach business development, and bring fresh ideas to the table.

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    Lead Generation • Plano, TX, US

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