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Marketing Manager, Affiliates
Marketing Manager, AffiliatesVeterans United Home Loans • Columbia, MO
Marketing Manager, Affiliates

Marketing Manager, Affiliates

Veterans United Home Loans • Columbia, MO
30+ days ago
Job type
  • Full-time
Job description

Whether your background is in digital marketing, strategic communications, or a related field, you can thrive in this role. We don’t require a particular degree, but we’re looking for translatable skills and relevant expertise. Specifically, we’re looking for the following qualifications:

  • 4+ years of direct-to-consumer marketing experience.

  • 4+ years of mortgage or financial services marketing or sales experience.

  • Experience in the Adobe Creative Suite (Illustrator, Photoshop, InDesign).

  • Experience owning and propelling projects forward from initial concept to execution and fulfillment.

About The Role:

As a Marketing Manager, you will be responsible for planning, implementing, and analyzing marketing strategies that promote the Affiliate brands and their initiatives. You will work to deeply understand your audience and ensure our products and user experiences fulfill their needs. In addition, you will work with cross-functional teams to execute, manage, and analyze customer journeys across multiple channels. This includes collaborating with agents, internal partners, and departments to ensure consistent messaging and brand alignment.

Here’s a snapshot of what you’d be doing:

  • Develop and execute strategies across multiple channels, including direct mail, email, SMS, telemarketing, and online campaigns.

  • Collaborate with the affiliates team and external stakeholders to develop audience strategies and identify testing opportunities to optimize the user experience.

  • Work with Analysts and the insights team to develop A/B testing across direct mail, email, SMS, and digital channels. Manage costs and reports to measure campaign effectiveness and return on investment.

  • Partner with content and product teams to develop messaging based on audience insights. Write creative briefs and work with design teams to develop multi-channel campaigns.

  • Work with Legal and Compliance to ensure campaigns meet all the state, federal, and industry guidelines and that proper disclosures are included in all communication pieces. Retain campaign documentation and when necessary, provide the documentation for state and federal audits.

  • Continuously seek opportunities to optimize the audience experience and share recommendations with the appropriate parties.

About You:

  • Details matter to you, and you’ve got an eye for catching the little things that make a big difference.

  • You’re comfortable working independently and figuring things out as you go.

  • You know how to build strong, trusting relationships and love collaborating with others.

  • You thrive in a fast-paced, results-driven environment and you’re great at managing your time and staying on top of deadlines.

  • Providing top-notch customer service comes naturally to you.

  • You’re a great communicator—whether it’s writing or speaking, you know how to get your point across clearly and effectively.

  • You’ve got a way with words and can write compelling, effective copy.

  • You have a strong understanding of marketing principles and are always on top of industry best practices.

  • You’re comfortable with technology and can navigate basic computer systems with ease.

  • You show up consistently and can be counted on to get the job done.

About Us:

We’re all about helping Veterans and military families become homeowners. In two short decades, we closed over 500,000 VA Loans and became the #1 VA lender for homebuyers in the nation. But to us, success isn’t measured in numbers. Our success is measured in living our every day: Be Passionate and Have Fun, Deliver Results with Integrity and Enhance Lives Every Day. We always strive to provide friendly service to military homebuyers and their families. And we always seek to lift up people and communities across the country.

We’re so glad you’re here checking out this opportunity! If this role gets you excited but you’re worried you don’t check every box – don't sweat it. We’re more interested in what you can bring to the team than a perfect checklist. If you’re passionate, driven, and ready to make a difference, we’d love to hear from you. Come as you are, and together we’ll create something amazing.

Interested? Apply Today!

Learn more about Veterans United on and our career site at

Veterans United Home Loans and its affiliates are Equal Opportunity Employers that consider all qualified applicants regardless of race, color, religion, sex (including pregnancy, transgender status, and sexual orientation), national origin, age (40 or older), disability or genetic information.

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Marketing Manager Affiliates • Columbia, MO

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