Regional Sales Director - NICU (West)

Regional Sales Director - NICU (West)

Summary

GeneDx is seeking a high-performing, strategically minded Regional Sales Director (RSD) to lead a team focused on expanding access to GeneDx's advanced genetic testing solutions within the Neonatal Intensive Care Unit (NICU) and hospital-based settings. This leader will play a pivotal role in driving adoption of exome and genome sequencing for critically ill newborns, ensuring clinicians have timely access to actionable genetic insights.

As an RSD, you will guide your regional team to achieve sales targets, foster strong relationships with neonatologists and hospital stakeholders, and partner closely with the Vice President, NICU to execute strategies that support GeneDx's mission of improving outcomes for the most vulnerable patients.

Job Responsibilities

• Drive Regional Growth : Develop and execute strategic regional business plans that meet or exceed sales goals and align with GeneDx's broader commercial objectives in the NICU segment.
• Team Leadership & Development : Recruit, train, and coach a high-performing team of Strategic Account Directors who specialize in hospital-based and NICU accounts. Foster a culture of accountability, collaboration, and excellence.
• Field Engagement & Coaching : Maintain a strong presence in the field by partnering with RAEs during customer visits, providing in-the-moment coaching, and ensuring alignment with sales strategies and customer needs.
• Collaborate with regional health system directors to coordinate and optimize pull through efforts.
• Market & Customer Expertise : Build deep understanding of NICU workflows, hospital decision-making, and payer dynamics to position GeneDx as the trusted partner in rapid diagnostic solutions.
• Performance Management : Establish clear goals, review team performance regularly, and provide ongoing feedback to ensure continuous improvement and results.
• Cross-Functional Collaboration : Work closely with internal partnersincluding Marketing, Market Access, Medical Affairs, and Productto support hospital partnerships, clinical education, and contracting efforts.
• Operational Oversight : Monitor regional performance metrics and resource utilization. Manage budget responsibly and ensure efficient allocation of investments that drive growth.
• Cultural Leadership : Model GeneDx's cultural principlesembrace change, communicate openly, act with integrity, be bold, and drive forward with purpose.

People Manager

Education, Experience, and Skills

Physical Demands

Work Environment

#LI-REMOTE

Pay Transparency, Budgeted Range

$185,000 - $215,000 USD