Principal Designer

Overview Brand Apart is seeking a highly skilled and visionary Principal Designer to lead creative design output— particularly for our flagship client, Trilith—while contributing across the full spectrum of our branding and experiential projects.

This is a unique opportunity for a design leader who thrives on execution :

• a Creative Director–level thinker who still actively designs, produces, and refines creative work at the highest level.
• This role is central to shaping how our client brands manifest visually across digital, physical, motion, and environmental touchpoints.
• The Principal Designer is a cross-disciplinary powerhouse who turns sophisticated strategy into bold, world-class design systems that inspire teams and drive client success.

Essential Functions Creative Execution & Leadership Develop and execute sophisticated design work across various formats :

Ideate and design activations and campaigns with cultural relevance—e.g., World Cup tie-ins, global partnerships, immersive brand experiences Strategic & Conceptual Contribution Participate in brand strategy, storytelling, and naming processes Contribute to big-picture ideation and campaign development Bring fresh, relevant cultural and design references to shape client narratives and creative direction Support pitch preparation and contribute to presentations for new business efforts Team Collaboration & Mentorship Inspire and uplift fellow designers through informal mentorship, critique, and shared ideation Partner with the Design Manager to push team output and creative thinking Offer constructive feedback and guidance, elevating the quality of design across the organization (without direct management responsibility) Culture & Agility Actively contribute to team brainstorms, critiques, and creative problem-solving Step in where needed across accounts to support the broader creative team Be a reliable, collaborative teammate who thrives in a fast-paced, idea-driven environment Key Expectations for First 90 Days Trilith Project Accountability to :

Clients include :