Consumer Communications Senior Manager, UCAN

Consumer Communications Senior Manager, UCAN

Location : US; Preference for New York or Los Angeles

Reddit's Communications team tells our story inside and out. We align employees through internal rhythms while also informing the public with external programs across corporate, policy and safety, consumer / product, international, social / B2B, and trade communications. As the Consumer Communications Senior Manager, UCAN , you will primarily be responsible for helping develop and drive communication strategies in the U.S. and Canada that support consumer and lifestyle narratives aimed at increasing awareness and building affinity of Reddit amongst the general population. You will, at times, also work closely with other members of the communications team (e.g., product, corporate, policy, ads business) as well as collaborate with key stakeholders from the marketing and community teams on cross-functional efforts.

The role will sit on the Global Consumer and Product Comms Team, a team focused on growing awareness and affinity for Reddit and amplifying product narratives in the media.

We are a diverse team that is committed to building an inclusive environment. We're not perfect, but we listen, admit our mistakes, and evolve. We believe your perspective, skills, passion, and empathy are just as important as degrees or brand names. We encourage applications from all people.

Responsibilities :

• Partner with the Global Consumer Communications Lead and key stakeholders to develop UCAN consumer comms strategies
• Identify press, brand partnership, and event opportunities that will drive new users to Reddit and / or build affinity for Reddit amongst existing users.
• Stay up to date on consumer and social trends to identify and execute on proactive communications.
• Act as day-to-day agency lead as it relates to overall management, reporting, contract renewals, RFP processes, etc.
• Conduct media relations activities as needed on a national and regional level, including reporter meetings, newsjacking and feature pitch development, and media outreach.
• Develop press materials as needed, i.e., media lists, corporate blog posts, reporter education tools, etc.
• Collect and analyze quantitative data sets, converting them into newsworthy narratives for storytelling purposes.
• Oversee the creation and distribution of press newsletters, evolving them as needed for effectiveness.
• Manage press inquiries for Reddit users and communities and conduct outreach to interview subjects.
• Partner with product comms to identify consumer press opportunities for product launches and features.

What We Expect From You :

Bonus Points :

The base pay range for this position is : $180,200 - $252,300 USD

In select roles and locations, the interviews will be recorded, transcribed and summarized by artificial intelligence (AI). You will have the opportunity to opt out of recording, transcription and summarization prior to any scheduled interviews.

During the interview, we will collect the following categories of personal information : Identifiers, Professional and Employment-Related Information, Sensory Information (audio / video recording), and any other categories of personal information you choose to share with us. We will use this information to evaluate your application for employment or an independent contractor role, as applicable. We will not sell your personal information or disclose it to any third party for their marketing purposes. We will delete any recording of your interview promptly after making a hiring decision. For more information about how we will handle your personal information, including our retention of it, please refer to our Candidate Privacy Policy for Potential Employees and Contractors.

Reddit is proud to be an equal opportunity employer, and is committed to building a workforce representative of the diverse communities we serve. Reddit is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If, due to a disability, you need an accommodation during the interview process, please let your recruiter know.