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Digital Solutions Director- Advanced Analytics

Digital Solutions Director- Advanced Analytics

Elevance HealthLouisville, KY, United States
1 day ago
Job type
  • Full-time
Job description

Digital Solutions Director

Location : This role requires associates to be in-office 3 days per week , fostering collaboration and connectivity, while providing flexibility to support productivity and work-life balance. This approach combines structured office engagement with the autonomy of virtual work, promoting a dynamic and adaptable workplace.

Please note that per our policy on hybrid / virtual work, candidates not within a reasonable commuting distance from the posting location(s) will not be considered for employment, unless an accommodation is granted as required by law. Alternate locations may be considered if candidate resides within a commutable distance from an office.

We are seeking a highly skilled Data Scientist with deep expertise in advanced modeling techniques to help drive Marketing's data-driven strategy. This role will focus on identifying growth opportunities and quantifying the impact of marketing activities on business value. The Digital Solutions Director- Advanced Analytics is responsible for advancing the growth and development of digital and data-driven marketing strategies across markets. Leverages expertise in healthcare, data science, and digital experience to support business partners in identifying, modeling, and deploying innovative solutions that drive measurable business value. Partners across the enterprise to evaluate opportunities, technologies, and analytical approaches that strengthen the digital ecosystem and optimize marketing impact.

How you will make an impact :

Develops and executes strategies, programs and analytical solutions based on business priorities, consumer insights and emerging data trends trends that support the enterprise's digital and marketing strategy.

Researches and evaluates new digital and analytical market concepts / solutions, determining if and how they would best fit into the existing portfolio of services and tools.

Builds strategic roadmaps and advanced models (predictive, prescriptive. attribution)to identify growth opportunities, measure campaign effectiveness, and optimize marketing and member engagement.

Works with business partners to create business cases and ensure deployment of data-informed solutions that engage target populations and deliver measurable value.

Partners with leaders and associates across Marketing, Digital, IT and Customer Experience to align strategies, standards, and performance measurement approaches.

Gathers and assesses market and performance requirements through data analysis, competitive intelligence, stakeholder and consumer feedback, and model-driven insights.

Quantifies the financial and operational value of marketing initiatives and digital engagement, advancing methods to accurately track ROI and optimize investment decisions.

Minimum Requirements :

Requires a BA / BS degree in related field and a minimum of 10 years of related experience in solution strategy, digital product management and development of digital software products; or any combination of education and experience, which would provide an equivalent background.

Preferred Skills, Capabilities and Experiences :

Experience in healthcare industry in a direct to consumer (DTC) capacity preferred.

MBA or equivalent preferred.

Proven expertise with advanced statistical methods, machine learning, and predictive modeling strongly preferred.

Strong proficiency with SQL and analytics / visualization tools such as Python, R, Tableau, or Power BI strongly preferred.

Deep understanding of marketing analytics, campaign attribution, and performance marketing principles strongly preferred.

Exceptional critical thinking, attention to detail, and ability to connect insights to strategic recommendations preferred.

Effective communicator with the ability to engage both technical and non-technical stakeholders preferred.

Ability to converse with technical and non-technical SMEs easily preferred.

Effective communication and interpersonal skills, with the ability to work with diverse teams preferred.

Ability to manage multiple tasks and projects in a fast-paced environment preferred.

Please be advised that Elevance Health only accepts resumes for compensation from agencies that have a signed agreement with Elevance Health. Any unsolicited resumes, including those submitted to hiring managers, are deemed to be the property of Elevance Health.

Who We Are

Elevance Health is a health company dedicated to improving lives and communities - and making healthcare simpler. We are a Fortune 25 company with a longstanding history in the healthcare industry, looking for leaders at all levels of the organization who are passionate about making an impact on our members and the communities we serve.

How We Work

At Elevance Health, we are creating a culture that is designed to advance our strategy but will also lead to personal and professional growth for our associates. Our values and behaviors are the root of our culture. They are how we achieve our strategy, power our business outcomes and drive our shared success - for our consumers, our associates, our communities and our business.

We offer a range of market-competitive total rewards that include merit increases, paid holidays, Paid Time Off, and incentive bonus programs (unless covered by a collective bargaining agreement), medical, dental, vision, short and long term disability benefits, 401(k) +match, stock purchase plan, life insurance, wellness programs and financial education resources, to name a few.

Elevance Health operates in a Hybrid Workforce Strategy. Unless specified as primarily virtual by the hiring manager, associates are required to work at an Elevance Health location at least once per week, and potentially several times per week. Specific requirements and expectations for time onsite will be discussed as part of the hiring process.

The health of our associates and communities is a top priority for Elevance Health. We require all new candidates in certain patient / member-facing roles to become vaccinated against COVID-19 and Influenza. If you are not vaccinated, your offer will be rescinded unless you provide an acceptable explanation. Elevance Health will also follow all relevant federal, state and local laws.

Elevance Health is an Equal Employment Opportunity employer and all qualified applicants will receive consideration for employment without regard to age, citizenship status, color, creed, disability, ethnicity, genetic information, gender (including gender identity and gender expression), marital status, national origin, race, religion, sex, sexual orientation, veteran status or any other status or condition protected by applicable federal, state, or local laws. Applicants who require accommodation to participate in the job application process may contact elevancehealthjobssupport@elevancehealth.com for assistance.

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws, including, but not limited to, the Los Angeles County Fair Chance Ordinance and the California Fair Chance Act.

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Director Digital • Louisville, KY, United States

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